Audience B2C Prospect Website 
Convene by PCMA
OCTOBER 10, 2022
In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. How should you be thinking beyond the traditional so that you can identify and reach colder audiences who are aren’t?
Social Tables
APRIL 23, 2019
For example, Lesbians Who Tech is a real event with a name that gives the reader an immediate understanding of who the audience is and kind of what attendees will be doing. It excites your audience. Try any combination of the following exercises and event name ideas to come up with something both you and your audience will love.
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Alcor Mice
APRIL 24, 2021
Knowing your industry and its current trends can help you better understand the expectations and demands of your prospective clients. With this understanding, you can decide if you want your event to be a business to business (B2B) or a business to customer (B2C) event. There are plenty of ways to market your event to your community.
Alcor Mice
APRIL 29, 2021
Think about important things such as: who your target audience is, where the venue will be, what your content will be. As workers of the industry it’s important that you know what your audience wants. At this stage, you should also start requesting proposals and quotations from your prospective vendors. DESIGN A CONCEPT.
DCI
JULY 19, 2021
For our economic development clients, we survey corporate executives in targeted industries and site selection consultants, as well as prospective talent from prime feeder markets. Traditionally, EDOs have focused on B2B marketing, while DMOs have excelled at B2C marketing. Any examples of successful partnerships between the two?
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