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How to Improve Your Trade Show ROI

Stova

Though event technology has changed drastically in the last decade, there’s no denying that in-person interactions remain the most impactful way for marketers to forge, build and nurture meaningful relationships with prospects and customers. That’s why focusing on trade show ROI is incredibly important.

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The Ultimate Guide to Conferences for Event Planners in 2024

Bizzaboo

Besides access to great networking opportunities and innovative content, the following 60+ events will also provide attendees with great speaker lineups and the chance to travel to amazing locations! Don’t see your 2024 conference for event planners on this page? Apply to have your event featured !

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MICE professionals

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New and Improved Tech Labs at Convening Leaders 2024

Convene by PCMA

(Whatever Media Group) Tech Lab sessions were first introduced at EduCon 2023 in Montréal, Canada, with the goal of transforming the traditional technology showcase into a more engaging and less salesy format, spearheaded by Anh Nguyen, founder of Spark Event Management, and Shawn Cheng, event strategist at Curious Bear Management.

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Spotlighting Trust in 2024

Convene by PCMA

In a LinkedIn post, Sue Pelletier, a contract editor and writer, shared her thoughts on trust, authenticity, and social media after reading a Convene online story about 2024 trends: Love this “ Trends We’re Watching for 2024 ” article from Convene editors. What you do to create those in-person connections has never been more important.

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The Survey Says: Meetings and Events are Thriving and Evolving

Smart Meetings

The conclusions evoked a need to focus on balance and belonging in order to drive the industry’s strategic growth through 2024 and beyond, as well as to comprehensively recover from the effects of the COVID-19 pandemic. Breaking down the Accor survey results The results showed an overwhelmingly positive outlook for the industry.

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The Top US and Canadian Event Management Agencies for 2024

Bizzaboo

Looking for an event or experiential marketing agency in 2024? Check out this comprehensive list of the best event agencies in the United States and Canada. of event organizers believe that events are the most critical marketing channel for achieving business goals, and 75.9% Dynamic Events, Inc.

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The Complete Guide to Event Marketing for 2024

Bizzaboo

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.