Remove Download Remove Event Technology Remove Prospect Remove Social Media
article thumbnail

Tech Connects: How to Use Event Technology to Support Networking

Stova

And how can technology not only support networking, but create new networking modes and opportunities? Virtual Networking Virtual events should represent all of the networking potential of social media. This helps to keep your event technology “sticky” and extends its shelf life.

article thumbnail

A Guide to the Perfect Event Email Marketing Campaign

Stova

It’s even more important now to gather this data from your in-person events. When you use other forms of promotion, such as social media, you hope the right people will see it. Email marketing allows you to get in direct contact with your potential event attendees with ease.

Marketing 105
MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

The Role of Event Technology in ROI All-in-one event management software not only makes it possible to measure otherwise inaccessible data, but it also makes measuring holistic data a heck of a lot easier. Sure, we’re an event technology company, so there’s a good reason why we’d want this to be the case.

article thumbnail

6 Ways to Drive Success with ROI Technology

Smart Meetings

CMOs earmark 24 percent of their annual budget to live events, so not understanding ROI is a major missed opportunity. With no clear line of sight into event activity, companies focus on the top of the sales funnel. They use basic metrics like number of attendees, leads generated and social media mentions.

article thumbnail

The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

Increase Event Registrations. # Event Management Software. Increase Social Media Presence. # of Social Media Impressions. Event Management Software, Social Media Metrics Platform. Increase Media Coverage. # of Media Placements. of Website Visits from Event Page.

article thumbnail

2018 Event Marketing Trends

Endless Events

This 2018, events are seen to better bring out the unique personalities of the audience, featuring intersections between various passions and ensuring everyone can experience occasions in a unique way. Event Professionals Go Back to the Lab. This is definitely one of the 2018 event marketing trends to watch!

article thumbnail

Event Strategy: The Guide for 2023 and Beyond

Bizzaboo

Here are some common goals you may want to include in your event strategy: Increasing brand awareness. Educating prospects. As much as we’ve changed and improved technology to be able to connect with people, nothing yet replaces real-time, face-to-face interactions in terms of creating new opportunities.”. Generating leads.