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3 Steps to Monetizing Data through Customer Intelligence

Smart Meetings

Other actions you may want to think about include email or mail campaigns, targeted discounts, print media advertising, social media, SEO, paid online advertising and special events. Another approach to finding the elusive data needed to build your customer intelligence is to purchase the data from a data vendor.

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Top 12 Event Planning Certifications You Need To Propel Your Career

Bizzaboo

CIC recommends that those interested first consult the CMP International Standards document and then focus on studying the areas that planners are least familiar with. Digital Marketing: This certification signifies expertise in various digital marketing topics such as email marketing, SEO, metrics, conversions, and more.

MICE professionals

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Hotel Booking Engine: How to Boost Direct Bookings

AltexSoft Travel

You can consult our article on hospitality analytics to learn more. If you’re targeting a specific geography, you may not find their language represented in a popular vendor, and will have to pick a different one or take care of translation yourself. Use review platforms like Clutch to find a vendor that fits your budget.

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91 Invaluable Sales Training Resources for 2021

ITA Group

Intangibles, such selling services, training, consulting, managed services and so on, can’t be taken home for an overnight test-drive to fall in love with that “new strategy” smell. Best-selling author, entrepreneur, and sales leader Anthony Iannarino has built a successful international career as a consultant and speaker.

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The Complete Guide to Event Marketing 2023

Stova

It’s worth considering your event site’s SEO when planning content development. Make sure to use the keywords that attract the right searches to your videos as you would when you write SEO copy for your website. Instagram Consult your business analytics to tell you when you should be posting on any given day.

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The Ultimate List of Conferences to Attend in 2023

Stova

November Wedding MBA November 6 - 8, 2023 – Las Vegas, NV The Wedding MBA is an annual conference devoted to teaching wedding vendors how to grow their wedding businesses and ultimately book more couples. Find the complete list of host cities here. In fact, it’s considered the world's largest all-PPC conference.

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Why would I use a Technology Company instead of a Digital Agency?

Leonardo

So, why would you want to use a technology vendor instead of a Digital Agency? As a result, a whole cottage industry of consultants, advisors and agencies that specialize in managing digital marketing for hotels entered the scene. Fundamentally, the shift to online has been a complete game changer for the hospitality industry.