Conferences that Work

JANUARY 10, 2022

Our trade magazines mainly report on big events, the ones with big-name speakers and eye candy razzle-dazzle. How can we get our old, big events back? Some respond by increasing their event marketing. For too long, we’ve equated a meeting’s “success” with its size. What to do?

Meeting 132

Meeting Meeting Design Online Sponsors 132

Endless Events

JUNE 15, 2018

Meetings may cover the simplest of topics, but mixing things up to break the mold can go a long way. From uncommon games and giveaways to choose-your-own-adventures and unique conference breakout sessions , it’s possible to make any meeting interesting. Just make sure to mind the coherence of the whole event.

Registration 258

Registration Events Sponsors Event Marketing 258

Endless Events

OCTOBER 19, 2018

Find out the top cities for hosting international events , or check out the “Who is Who” interviews to learn more about others working in the events industry. Meetings & conferences. Smart Meetings. This is another of our favorite event industry blogs, here at Endless. Conferences That Work.

Trade Show 333

Trade Show Events Planner Trends 333

Social Tables

OCTOBER 28, 2016

Tahira Endean tweets about the intersection of experiential, immersive meeting design and technology. She’s a stellar resource for the latest event tech news, and also shares her take on industry conferences. If you’re active on the event and hospitality conference circuit, you might bump into her.

Social Media 128

Social Media Hospitality Media Consulting 128

Social Tables

OCTOBER 6, 2018

Meetings don’t look how they used to. Today, planners are racing to adapt to trends that make conferences and events more engaging and dynamic than ever before. But when it comes to trends, where should meeting industry professionals put their focus? Where you meet matters more than ever before.

Trends 157

Trends Meeting Trade Show Events 157

Social Tables

OCTOBER 6, 2018

Over the 45+ years Experient has served the industry, they’ve defined 20+ event personas that group attendees into buckets based on their preferences, motivations, and actions. By creating “journey maps” at a recent conference, the team was able to outline completely different experiences for attendees based on their personas.

Meeting 158

Meeting Trade Show Events Planner 158

Social Tables

OCTOBER 14, 2016

According to a survey conducted by Hubspot and Constant Contact, 40% of non-profits, B2B, and B2C companies who responded noted using social media as a form of event marketing. But don’t let the social media fun grind to a halt when the event kicks off. Social Media. Radde, Ph.D.

Audience 68

Audience Social Media B2C Networking 68