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Your Complete Guide To PR For Events

Eventtia

Collaboration between PR and marketing teams can amplify your company’s key messages, increase creativity, and improve brand consistency and SEO rankings. Improved brand consistency: Aligning marketing and PR messages ensures a consistent brand identity across all mainstream and social media platforms. It must also help to drive sales.

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Storytelling and Digital Destination Marketing – Why is it Important and What to Consider

Solimar International

This blog post will elaborate on why storytelling matters, and provide information as to what a DMO should consider when incorporating travel storytelling into their overall digital marketing strategy. Starting a travel blog can be a fantastic way to share the richness of life at your destination.

MICE professionals

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Your Ultimate Guide to Successful Event Promotion in 2023

Bizzaboo

Use Blog Articles, Podcasts, Video, and More If your company has a blog or video podcast series, you can leverage those channels to promote upcoming events to your target audience. For example, you can include relevant CTAs at the bottom of your blog articles or add a quick shout-out at the end of your podcast.

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Your Ultimate Guide to Successful Event Promotion in 2023

Bizzaboo

Use Blog Articles, Podcasts, Video, and More If your company has a blog or video podcast series, you can leverage those channels to promote upcoming events to your target audience. For example, you can include relevant CTAs at the bottom of your blog articles or add a quick shout-out at the end of your podcast.

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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

On the other side, travel agents (or other resellers like travel bloggers) partner with marketplaces to earn commissions on the bookings made through affiliate links/widgets located on their own websites, social media, blogs, or other digital platforms. If you want to develop your own app, the sky’s the limit to the ideas.

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Airline Marketing and Advertising Use Cases from American Airlines, Ryanair, Air France, and Others

AltexSoft Travel

Google’s top rank without any SEO, how’s that? To enhance this idea, Ryanair utilizes its blog to promote certain destinations to its audience as recommended budget routes, rather than promoting the services themselves. Integrating social networks as a part of travel experience. So did American airlines.

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The Complete Guide to Event Marketing 2023

Stova

Introduction We are all familiar with the adoption rates of social networks and online communities. Social networks will adjust to include the hype; it will become part of the way we do business from now on. The same pretty much happened in 2008 when social media came along. We all love it, we all do it.