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How 8 Event Marketers Are Using AI Now

Convene by PCMA

Marketers are therefore able to efficiently analyze and identify high-quality leads, leading to more effective, tailored lead-activation campaigns.” Kimberly Hardcastle-Geddes is chief marketing strategist at mdg , a Freeman Company, a full-service marketing and public relations firm specializing in B2B events.

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Your Complete Guide To PR For Events

Eventtia

Creating positive press coverage is one of the best ways to build public awareness and enhance your brand reputation. Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. Marketers develop event content with relevant keywords to boost SEO.

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Increase Event Attendance by Increasing Web Traffic

Convene by PCMA

These practices even work in favor of your SEO goals. Michael Engard is a web developer and UX/UI specialist at mdg , a marketing and public relations agency specializing in audience acquisition for live and online events. standards for web accessibility.

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