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Email Marketing Software in the Travel Industry: Benefits, Challenges, and Success Stories

AltexSoft Travel

Thanks to website cookies, collecting feedback and reviews, and providing opt-in preferences, marketers can create a unique personalized experience and build strong relationships with travelers. Automate Interactions. They offer a custom email automation feature and advanced email tracking. Personalization.

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Tour Operator Software: Itinerary Creator, Booking Engine, and Other Handy Technologies

AltexSoft Travel

For the record, the business developed into a global company operating its airline and dealing with multi-million revenue streams, went through a compulsory liquidation in 2019, and was relaunched as an online-only travel agency in 2020. Besides, a tour operator can own some of the package components, for example, run an airline or hotel.

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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

There are large, well-known companies (like TUI or Jet2holidays ) that even operate their own airlines or hotel chains, so that they not only source inventory from external travel suppliers, but use their own as well. Those are websites that sell all sorts of travel products, separately or packaged in bundles. Real-world examples.

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Website Localization in Travel: Key Aspects and Best Practices

AltexSoft Travel

And not only does it adapt the menus, but also advertising campaigns, website pages, and entire business plans to attract local foodies. Localization means adapting a website or other digital product for a new region. For example, it serves spicy vegetarian Dosa Masala Burgers in India and shrimpy Ebi Burgers in South-East Asia.

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Understanding Online Travel Agency Business: Partners, Building Blocks, How to Grow

AltexSoft Travel

Online Travel Agency or OTA is a website (or app) specialized in selling travel services to customers. They basically are distributors for hotels, airlines, and tour companies that profit by taking a fee for each sale. Airline and hotel distribution network. Airlines via NDC connection. Here’s how it works. Search rules.

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Marketing for Travel Agencies: Understanding and Surviving in the Online Travel Industry

AltexSoft Travel

In addition to major reasons like enormous debts and difficulties in operating airlines, its lack of online presence and reduced demand for tour packages caused the company to go downhill. Perhaps, the main assets of any travel agency are the negotiated rates and deals with end-product suppliers, airlines, hotels, tour operators, etc.

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