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12 Steps for Creating a Great Event Marketing PlanĀ 

Bizzaboo

Some popular marketing channels include: Social media Email marketing Paid advertising Public relations Content marketing For example, if you host a trade show, you might use social media to promote your event to potential attendees. You could also use email marketing to reach past attendees and other industry contacts.

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Your Complete Guide To PR For Events

Eventtia

Creating positive press coverage is one of the best ways to build public awareness and enhance your brand reputation. Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. Promote your event on social media. Conclusion. First, invite the press.

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Gala Event Planning: 6 Ideas to Get Started the Right Way

Social Tables

Creating an official events page on social media. Using multiple social networks like Facebook, Twitter, Instagram, Snapchat, and so on. Your social media marketing foray should also include assistance from brand advocates, affiliates, sponsors, and other industry influencers who can leverage their own followers.