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8 Ways to Put Your Event Content to Work

Convene by PCMA

Event marketers looking to grow their databases, build awareness, keep audiences engaged, and ultimately increase attendance should consider the following top-of-funnel ideas for creating and optimizing content. 2 More: Turn Your Attendees Into Marketers. Christine Johnson.

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‘Be Yourself, and Everybody Else Can Adjust to You’

Convene by PCMA

Mixtroz, a mashup of the words “mixer” and “introduction,” is a technology that can be used at in-person or digital events to help organizations and higher learning institutions create engaging breakouts for networking, teambuilding, and more — and was borne from Ammons’ and Schrader’s own unsuccessful adventures in networking at business events.