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Considerations for Deciding When to Return to Live Events

ITA Group

Start with a risk review and identify all stakeholders who should be a part of the decision in your organization. Consider the role of procurement, compliance, budget owners, public relations, brand and human resources. Other organization are eager to get back to in person as soon as they safely can.

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8 Ways to Put Your Event Content to Work

Convene by PCMA

Event marketers looking to grow their databases, build awareness, keep audiences engaged, and ultimately increase attendance should consider the following top-of-funnel ideas for creating and optimizing content. Many will enthusiastically take advantage of this additional opportunity to share their wisdom with a new audience.