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35 Event Marketing Ideas that Work

Social Tables

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Use SEO to boost search results SEO, or search engine optimization, is the process of optimizing online content to improve how high it ranks in search engine results.

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Website Localization in Travel: Key Aspects and Best Practices

AltexSoft Travel

We’ve touched on the topic of website localization earlier, and in this article, we want to dive deeper into the technicalities of an adaptation process and share our experience of adjusting travel platforms to foreign markets. Besides, all the link building strategies and SEO efforts of the main domain are applied to all the subdirectories.

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Event Budget Strategies: Where To Allocate Resources in 2024

Bizzaboo

In this article, we’ll explore key components of an event budget, trends impacting budgets, the most critical places to allocate event budget, and more. Check out this article: “ The Ultimate Event Venue Sourcing Guide.” According to our recent State of in-person B2B conferences report, a striking 80.4% Let’s dive in!

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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

In addition, to facilitate and automate the B2B interaction, bigger companies often develop a suite of APIs to enable integration and share product details with their partners. Consider reading our article about an OTA’s back office to learn about their tech infrastructure in detail or watch a short video explainer by our travel expert.

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Marketing for Travel Agencies: Understanding and Surviving in the Online Travel Industry

AltexSoft Travel

You may learn more about user personas in our article on UX research. We’ve detailed SWOT analysis specifics in our product marketing article. Exploring different pricing strategies of travel agencies and diving into all the intricacies is way beyond the scope of this article. Analyze your competitors. Run SWOT analysis.

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