Remove 2005 Remove Booking Remove Platform Remove Social Media
article thumbnail

What Exactly Is the Metaverse? Here’s One Expert’s Take.

Convene by PCMA

The metaverse “is a term that, at present, almost defies definition,” wrote tech futurist Cathy Hackl in her recently published book, Into the Metaverse. The metaverse is “platform-agnostic,” said Di Bartolo, who co-authored with Hackl the 2022 book, Navigating the Metaverse. The metaverse is not virtual reality.

article thumbnail

Travel Analytics: Data Sources, Use Cases, and Real-Life Examples

AltexSoft Travel

Company’s booking website and mobile app allow you to track and collect a wealth of data, from web traffic information to user behavioral metrics (session duration, navigation paths, etc.), Other travel booking platforms are the main source of information on competitors’ offerings. geolocation, profiles, and feedback.

Travel 52
MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Glamping As a Trend: Business and Technological Perspective

AltexSoft Travel

The term glamping was coined in 2005 and recently became one of the biggest travel trends – among other popular portmanteaus like bleisure , staycations, workation, ecotourism , and so on (today people seem to totally love those blends). Today, there are several PMS platforms designed specifically for glamping properties.

article thumbnail

How and Why Visit Indy Adopted an All-Digital Marketing Approach

Crowdriff

Instead, the all-digital strategy mixes significant social media spends with real life activations and user-generated content. Users exploring information about the Indianapolis Zoo on their website , for example, can also see user-generated photos sourced from social media that provide an authentic representation of the experience. “We