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How Marketers Use Data to Create More Successful Events

Convene by PCMA

PCMA Editor in Chief Michelle Russell and Joe Colangelo, founder of event data company Bear Analytics, discuss how marketers can use event data at Convening Leaders 2023. In the beginning of the year, we set out a marketing plan that rolls up to our strategic goals. And that’s kind of the state of the art right now across the board.

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NCL’s senior vice president in APAC: Fleet realignment key for success in China

Travel Daily Media

The post NCL’s senior vice president in APAC: Fleet realignment key for success in China appeared first on TD (Travel Daily Media) Travel Daily. TD: What are the main market segments that will accelerate company growth in Asia? Norwegian Spirit will also undergo refurbishments before being seasonally redeployed to China in 2020.

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Website Localization in Travel: Key Aspects and Best Practices

AltexSoft Travel

We’ve touched on the topic of website localization earlier, and in this article, we want to dive deeper into the technicalities of an adaptation process and share our experience of adjusting travel platforms to foreign markets. Tip: For marketing materials, use only human translation. But first, let’s briefly recap the basics.

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Airline Reservation Systems and Passenger Service Systems: Navitaire, Amadeus Altea, SabreSonic and more

AltexSoft Travel

Below, we’ll compare three leaders, which together hold over 60 percent of the air reservation market. Just to let you know: the system crashed that unfortunate day was Amadeus Altéa , the global leader on the PSS market and the number one solution in Europe and Africa. Amadeus Altéa Suite. No technology is immune to faults.

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Stratospheric Incentives: The Future of Tourism

Smart Meetings

In keeping with fostering this appreciation, World View’s explorations will begin on the ground, in a five-day traverse around seven of Earth’s most distinguished locations, such as the Grand Canyon in Arizona , the Northern Lights in Norway and the Great Wall of China. Not so surprisingly, space travel carries a hefty price tag.

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