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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

In the last few years (and especially after the pandemic), travel trends have dramatically shifted and multiple studies prove it. TripAdvisor‘s “Travel in 2022: A Look Ahead” Report. Moreover, half of Gen Z respondents said they want to get out of their comfort zone and crave a sense of risk and excitement while traveling.

Travel 105
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5 Reasons Why Every Hotel Should Have Its Own Website

Leonardo

Most leisure travelers make their final decision on a hotel by visiting its website. With the rise of social media, it can sometimes seem easier to develop your presence on these channels. walk their own path while still following SEO and user experience best practices. Stronger SEO Capabilities. The best hotel websites?walk

Website 71
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How content accuracy and consistency impacts revenue: A Q&A with Fred Bean

Leonardo

The demand to travel is building, and potential travelers need to trust that the information they’re finding online is up to date with the latest information at their destination. Keeping travel channels up to date has long been a pain point for hoteliers—now more than ever with limited resources and narrower margins.

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Tour Operator Software: Itinerary Creator, Booking Engine, and Other Handy Technologies

AltexSoft Travel

Thomas Cook, an iconic travel company from the UK, is believed to be the first tour operator. For the record, the business developed into a global company operating its airline and dealing with multi-million revenue streams, went through a compulsory liquidation in 2019, and was relaunched as an online-only travel agency in 2020.

Booking 52
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Website Localization in Travel: Key Aspects and Best Practices

AltexSoft Travel

If you operate a travel business, you most likely deal with multinational customers, and it’s crucial for you to localize your content and services and make them more understandable. And not only does it adapt the menus, but also advertising campaigns, website pages, and entire business plans to attract local foodies. And it works.

Website 52
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Marketing for Travel Agencies: Understanding and Surviving in the Online Travel Industry

AltexSoft Travel

Running a travel business is no joke. Well, you know, saying that the travel industry is highly competitive is saying nothing. Earlier this year, Thomas Cook, the British tour operator and one of the world’s oldest travel industry mammoths, has disastrously collapsed. Understanding the travel agency market. Invisibility.

Online 23