Conferences that Work

JANUARY 10, 2022

Our trade magazines mainly report on big events, the ones with big-name speakers and eye candy razzle-dazzle. How can we get our old, big events back? Some respond by increasing their event marketing. For too long, we’ve equated a meeting’s “success” with its size. What to do?

Meeting 132

Meeting Meeting Design Online Sponsors 132

Meeting Tomorrow

FEBRUARY 19, 2019

Imagine that each event has a “window” into all the other locations, and that the focus can be shifted from place to place–like a group video chat but with an event in each window. There are a number of meeting design elements that need to be accounted for, but the cost savings and expanded participation seem well worth it.

Trends 57

Trends Event Apps Events Planner 57

Social Tables

OCTOBER 14, 2016

According to a survey conducted by Hubspot and Constant Contact, 40% of non-profits, B2B, and B2C companies who responded noted using social media as a form of event marketing. But don’t let the social media fun grind to a halt when the event kicks off. Social Media. Radde, Ph.D.

Audience 68

Audience Social Media B2C Networking 68

Endless Events

JUNE 15, 2018

This will let you convey to your stand designers just what you need, including a means of gathering useful data. Here Are the Latest Event Marketing Strategies. Event marketing is both art and science, and the latter means there’s a lot of strategizing involved. Are you struggling with event marketing?

Registration 258

Registration Events Sponsors Event Marketing 258

Social Tables

OCTOBER 6, 2018

But when it comes to trends, where should meeting industry professionals put their focus? While the shifts are plentiful, there are five that stand out from the fold when it comes to modern event design. Here are five meeting industry trends that are changing the game. Where you meet matters more than ever before.

Trends 157

Trends Meeting Trade Show Events 157

Social Tables

OCTOBER 6, 2018

While the shifts are plentiful, there are five that stand out from the fold when it comes to modern event design. Here’s how the meetings industry is changing the game. Where you meet matters more than ever before. Millennials are the decision makers now. In 2016, millennials became the largest segment in the U.S.

Meeting 158

Meeting Trade Show Events Planner 158

Endless Events

JULY 27, 2018

Facebook has long been known as a major platform for planning and promoting events, but a new challenger now wants in on the action. Pinterest has just launched new tools that allow professionals to plan events on the platform. These all fall in step with Pinterest’s identity as a visual platform.

Networking 200

Networking Attendee Registration Events 200