article thumbnail

As An Exhibitor, What Makes A MICE Event Worth Your Time?

IT&CM Events

The different MICE buying sectors can include meeting and event planners, incentive / motivation houses, professional conference organisers, travel management companies, travel agents handling MICE events, destination management companies, international associations, corporate companies with incentive programmes, and more.

article thumbnail

What Makes A Good MICE Destination?

Hotel Engine

Read more: Inside Business Travel’s Rebound from COVID-19. In order to be seen as a MICE destination, hotel managers invest a lot of resources into marketing and advertising. Some partner with destination management companies (DMCs), getting business travel referrals through them.