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As An Exhibitor, What Makes A MICE Event Worth Your Time?

IT&CM Events

To remain at the top of mind and ready businesses for the new normal, industry brands and players had to adopt a growth mindset, accommodate multi-channel approaches and encourage remote participation while leveraging on technology. To seek suppliers who can support and partner them in meeting their portfolio of client needs and demands.

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What Makes A Good MICE Destination?

Hotel Engine

MICE is short for Meetings, Incentive Travel, Conferences, and Exhibitions. With business travel now being worth over $750 billion annually , these bookings can be lucrative for hotel properties. MICE stands for the four essential parts of corporate travel: Meetings, Incentive Travel, Conferences and Exhibitions.