Stova

MAY 11, 2023

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

Trade Show 52

Trade Show Marketing Marketing Prospect 52

Stova

FEBRUARY 15, 2024

With so many in-person and online options, they need compelling reasons to travel to your event. The good news: Great sponsors are like magnets, drawing the right people to your trade shows and conferences. The article also helps you make the most of these trends to garner incredible sponsors for your upcoming events.

Sponsors 59

Sponsors Prospect Automation Trade Show 59

Bizzaboo

JUNE 21, 2023

Example: Someone becomes known to your company by submitting their information to download an ebook. Then, they view an on-demand webinar and attend an event. In this scenario, only the event will receive credit for the return generated. Like the first-touch model, the last-touch model is relatively easy to implement.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. Having a clearly defined event marketing strategy is crucial and you should never start without it. What is Event Marketing? Therefore, it deserves to be marketed in its own unique way.

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40