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How To Make Marketing Automation Work For Your Virtual Event

Eventtia

Online resources like ebooks, videos, and articles have been popular for a while; however, they don’t replace human interaction. Virtual events erupted in 2020 as they filled the void for in-person events, and they seem to be here to stay. Why marketers need to embrace automated marketing to deliver a modern customer experience.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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Event marketing automation: How can it help your event planning process

Eventtia

Enter event marketing automation — the marvel can help you eliminate tedious marketing chores and get things done in less time while helping you achieve more than you ever thought possible. Keep reading to learn how marketing automation makes event planning less of a slog. Or can you?

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6 Steps for Mapping a Meaningful Event Attendee Journey

Bizzaboo

Your words set the stage for an event they will want to attend. Lastly, tease, hint, and share sneak peeks through pre-event marketing strategies. Create excitement and get attendees talking before the event even starts. Registration and Onboarding Offer easy, personalized event registration.

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Event Technology: The Ultimate Guide for 2024

Bizzaboo

Event promotions were limited to mediums like print, direct mail, cold calling, and word of mouth. Fast and personalized post-event follow-up was nearly impossible without automation. Similarly, the event technology service boom has made it much easier to bring in-person, hybrid, and virtual event ideas to life.

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The Complete Guide to Event Marketing 2023

Stova

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing? It isn’t about you.

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Event Technology: The Ultimate Guide for 2023

Bizzaboo

Here are some examples of what your event technology stack may include: Event management tools : ticketing and registration, access management, contact management, and event reporting. Event marketing tools : website builder, email marketing tools, personalized registration flows, promo codes, and UTM links.