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Event Technology: The Ultimate Guide for 2024

Bizzaboo

Fast and personalized post-event follow-up was nearly impossible without automation. Building websites, increasing event registrations, and promoting email are all possible thanks to event technology. Event promotions were limited to mediums like print, direct mail, cold calling, and word of mouth. Not sure what your goals are?

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6 Steps for Mapping a Meaningful Event Attendee Journey

Bizzaboo

Creation of event evangelists and champions: The event journey map gives rise to event advocates and champions: enthusiastic individuals who carry the event’s spirit beyond its confines, sharing their experiences with the external audience. Registration and Onboarding Offer easy, personalized event registration.

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Event Technology: The Ultimate Guide for 2023

Bizzaboo

Here are some examples of what your event technology stack may include: Event management tools : ticketing and registration, access management, contact management, and event reporting. Event marketing tools : website builder, email marketing tools, personalized registration flows, promo codes, and UTM links. Educating your audience.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

” While “value” could be the revenue generated from registrations, it could also include sponsorships and partnerships, leads added to the sales pipeline, the number of people who attended the event, the satisfaction of attendees, and more. Note that “value” is a much broader term than “event revenue.”

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

” While “value” could be the revenue generated from registrations, it could also include sponsorships and partnerships, leads added to the sales pipeline, the number of people who attended the event, the satisfaction of attendees, and more. Increase Event Registrations. # of Registrations. Business Goals.

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Event marketing automation: How can it help your event planning process

Eventtia

Enter event marketing automation — the marvel can help you eliminate tedious marketing chores and get things done in less time while helping you achieve more than you ever thought possible. Keep reading to learn how marketing automation makes event planning less of a slog. What is marketing automation?

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The Definitive Guide to Experiential Marketing 2023

Stova

In simple terms, traditional channels are now reaching a smaller audience than in the past. Knowing how powerful experiences can be to foster meaningful relationships, marketers have begun to host experiential marketing events to help companies build these connections with their audiences. What type of experiences do audiences want?