Interface Tourism Spain

JUNE 27, 2022

Instagram, the main social network of inspiration for the Spanish traveller. Nowadays, the strong relationship between tourism and the social media network Instagram is unquestionable. As mentioned in the IAB 2022 study, this social network is among the most used globally, along with Facebook and Whatsapp.

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Interface Tourism Spain

MAY 30, 2022

Wellness Tourism: the pandemic’s gift to the market. A further impact has been an increase in stress, spreading almost like another virus, as a result of an increased focus on news channels , social distancing and a fear of unemployment and contagion. Of these, 15% say they will spend more than in previous years in 2022. .

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Tourism eSchool

DECEMBER 2, 2022

Word of mouth is one of the most trusted forms of advertising for a tourism brand, as it relates to influencing the behaviours of potential customers. The concept of word of mouth as a marketing tactic is not new, however, the dynamic of word of mouth marketing has been greatly empowered through the rise of social media.

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Interface Tourism Spain

APRIL 12, 2023

In approximately 2014, with the consolidation of Instagram, brands began to bet unambiguously on influencers to promote their products. A growing audience Social networks grow exponentially. David Fernández PR Team The post Journalism or influencers: the means of inspiration for travelers first appeared on Interface Tourism.

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Interface Tourism Spain

APRIL 12, 2023

In approximately 2014, with the consolidation of Instagram, brands began to bet unambiguously on influencers to promote their products. The growing figures of social media, the difference in costs (at least at that time) and the rise in media audiences open to embracing new channels of diffusion, offered solid arguments to start investing.

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AltexSoft Travel

JULY 14, 2022

For example, TripAdvisor 2022 Report discovered that about three quarters of travelers are willing to see new places, with such priorities as having new experiences and learning about history and culture not far behind. TripAdvisor‘s “Travel in 2022: A Look Ahead” Report. 2022 ADVENTURE TRAVEL INDUSTRY SNAPSHOT by ATTA.

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Tourism eSchool

MAY 18, 2022

Published on May 19, 2022. Marketing a location as a tourism destination successfully comes down to aligning the DNA of a destination (the people and the place), as closely as possible with potential travellers who value and connect with destination’s DNA (your high-value visitor personas: see below). Feeding the Social Beast.

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