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OTA Platform: How to Choose a White-Label Solution, and When to Go Custom

AltexSoft Travel

As Phocuswright’s US Online Travel Agency Market Report 2022-2026 shows, OTAs receive only 22 percent of total gross bookings, lagging well behind direct supplier channels (41 percent) and offline agencies (37 percent). The channel share in US travel as of 2022. Similar to Booking Holdings, Trip.com runs an affiliate program Airbnb.

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Hotel Booking APIs: Wholesalers, Channel managers, and GDS

AltexSoft Travel

It originated from the airline industry and slowly tried to capture adjacent travel segments. Global distribution systems gather data from multiple sources, create their APIs, and distribute them across travel agents and OTAs. You can check other affiliate programs by OTAs. In 2018, RateGain bought DHISCO Switch.

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