article thumbnail

Podcasts Cross to Mainstream: 5 Reasons Why Event Marketers Need Them

Maritz Global Events

There’s big news for event marketers from Edison Research in their latest Infinite Dial study: Podcasts have now achieved 50 percent reach. Better yet, they tee up tremendous opportunities to extend the event value runway. 5 Reasons Why Podcasting is a Smart Move for Event Marketers. The Game Has Changed.

article thumbnail

Event Budget Cuts: Kiss, Marry, Kill Edition

Endless Events

I went to Connect Corporate in 2016. But then I realized I should have cut it, and we started new marketing tactics.” The Creator Economy: An Untapped Low-Cost Resource Inspired by suggestions on how to cut marketing, Deanna has some valuable and actionable advice for event marketers too. “I

B2B 177
MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 12 Event Planning Certifications You Need To Propel Your Career

Bizzaboo

With more than 14,000 meeting professionals having received CMP Certification, the CMP program has led the way in standardizing event industry best practices throughout the globe. How To Become CMP Certified The exam covers various event industry topics, from strategic planning to site management, to event design and marketing.

article thumbnail

5 Meeting Industry Trends That Are Changing the Face of Events

Social Tables

While the shifts are plentiful, there are five that stand out from the fold when it comes to modern event design. In 2016, millennials became the largest segment in the U.S. In 2016, millennials became the largest segment in the U.S. Event technology can increase productivity by 27%. labor force , at 35%.

Trends 157
article thumbnail

5 Ways the Meetings Industry is Changing the Face of Events

Social Tables

While the shifts are plentiful, there are five that stand out from the fold when it comes to modern event design. In 2016, millennials became the largest segment in the U.S. In 2016, millennials became the largest segment in the U.S. Events are expected to be “purposeful” experiences. Click To Tweet.

Meeting 158
article thumbnail

2020 Virtual Event Trends

Endless Events

For example, an event app might suggest an event marketer go to a content creation workshop. . Attendees will feel the event is catered to their needs while planners can rest assure they are creating an engaging experience for all in attendance. . We will also see a rise in using recycled materials for event design.

article thumbnail

2020 Event Trends – How Will the Industry Evolve?

Endless Events

For example, an event app might suggest an event marketer go to a content creation workshop. . Attendees will feel the event is catered to their needs while planners can rest assure they are creating an engaging experience for all in attendance. . We will also see a rise in using recycled materials for event design.

Trends 314