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Best Practice Destination Marketing Principles for DMOs

Tourism eSchool

So in this article, I've outlined what Rebecca and I see as the core principles for destination marketing moving forward. Understanding your Destination’s DNA. Feeding the Social Beast. Again, ongoing engagement with local industry and community is key to staying abreast of these pressures and managing in a proactive way.

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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

Obviously, the travel industry has to keep up with customer demand, so today we explore what experiential tourism is about and how travel businesses can capitalize on this strive for exclusivity and adventure. Destination management companies: contracting local experiences. What is experiential travel?

Travel 105