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Try Out New Trade Show Booth Ideas

Endless Events

Getting Business Done in B2B Trade Shows. This is doubly true for B2Bs, since every purchase tends to be a long-term contract. SaaStr’s Dayna Rothman, and The Biggest B2B Event in the World. This week, we’ve discussed both an old staple of digital marketing: SEO. Which worked better for you?

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How 8 Event Marketers Are Using AI Now

Convene by PCMA

Gen AI can optimize marketing strategies through alpha/beta testing of different elements, including page layouts, ad copy, and SEO strategies, using predictive analytics and data- driven recommendations. Right now, these tools are primarily brainstorming assistants that can help get my creative wheels turning.

MICE professionals

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Tour Operator Software: Itinerary Creator, Booking Engine, and Other Handy Technologies

AltexSoft Travel

To streamline your relationships with suppliers and automate reservation processes, you can connect your software to travel providers via APIs. On the other side, a booking engine connects to B2B and/or B2C user interfaces that allow travelers and travel agents to send reservation requests. Booking model: B2B, B2C, or combined.

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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

In addition, to facilitate and automate the B2B interaction, bigger companies often develop a suite of APIs to enable integration and share product details with their partners. Destination management companies: contracting local experiences. In case you’re not familiar with the concept, watch our explainer on APIs in travel.

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Event Budget Strategies: Where To Allocate Resources in 2024

Bizzaboo

According to our recent State of in-person B2B conferences report, a striking 80.4% Event organizer State of in-person B2B conferences survey Increased Investment in In-person Events In a post-pandemic world, there is a renewed enthusiasm for hosting in-person events. Convincing attendees to travel to our event is challenging.

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