Audience Social Media Sports Travel Safety 
Smart Meetings
JUNE 16, 2021
It’s the season when hospitality avatars are sporting rainbow flags for Pride Month, but the time to be considerate of those who count themselves in the LGBTQ + community is all year long. Another indicator of openness: Include pronouns in your email signature line and social media profiles. (he/him/his,
AltexSoft Travel
AUGUST 30, 2023
luxury travel) with members meeting certain demographic/lifestyle criteria (e.g., retirees, families, members of a sports club) and/or meeting certain loyalty or engagement criteria. The program clearly targets a more high-end audience. Define your target audience. Invest in marketing.
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