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How UFI’s Kai Hattendorf Helped Launch the Net Zero Carbon Events Pledge

Convene by PCMA

At the time, Hattendorf was chair of the Joint Meetings Industry Council (JMIC), an advocacy organization made up of major international trade associations affiliated with the business events industry. If the event industry wanted to have an agreement in place by the time COP26 was underway, he said, “we needed to get started.”.