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3 Steps to Encourage Customer Advocacy of your Tourism Experience Online

Tourism eSchool

3 Steps to Encourage Customer Advocacy of your Tourism Experience Online. Published on September 20, 2021. Here’s three simple steps to get your customer spreading the love and being online advocates for your tourism experience. This blog post was originally published in 2014 and most recently updated in September 2021.

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Video Marketing Trends to Watch in 2022

Advanced Travel and Tourism

A 2021 Wyzowl report found that 86% of companies used video as part of their marketing. Further, 93% of those using video saw it as a vital part of their marketing strategy, and 86% say video has increased their website traffic. Cisco predicts that over 82% of consumer online traffic will be in video form in 2022.

Trends 215
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5 New Marketing Strategies You Should Be Using

Advanced Travel and Tourism

Think about going mobile with advertising, websites, entrance tickets, and more. Look for Ways to Increase Online Exposure. Since people are more hesitant about their travel plans, they’re doing more online research before committing to a place. And you don’t have to do it alone.

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Scandic strengthens digital self-service offering – new online booking feature for meetings delivered by MeetingPackage

Meeting Package

Press Release: Helsinki, Finland – 7th December 2021. As Scandic continues to see an increased demand for meetings, the company is today launching a fully digital booking service for meetings and conferences for up to 30 people on Scandic’s website.

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9 Huge Benefits of User-Generated Content for Marketing (and Where to Start)

Advanced Travel and Tourism

According to statistics from Status Labs , 79% of online users said they trust online reviews a much as recommendations from friends or family members. Before buying something, 81% of shoppers do online research. How to Plan a UGC Content Strategy in 2021 (and Beyond). Be More Than Just a Destination. Pivot as Needed.

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Why Regional Destinations Should Market Their Destinations Even When They’re Booked Out

Advanced Travel and Tourism

According to a 2021 study from booking.com on future travel trends: 43% of people plan to visit a new location within their own country or region. You can build up your email list by: Providing a free (yet valuable) opt-in in exchange for email addresses on your website. You Can Market to Those Already in Your Region.

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Finding Connection by Disconnecting from Tech

Convene by PCMA

YouTube launched when I was 12 — its content was not so addictive back then, consisting of people filming backflips and homemade music videos — and Facebook became the most-visited social media website when I was 15. More VML Trends How AI Could Help Build Better Meeting Spaces — Online and IRL