Conferences that Work

DECEMBER 12, 2022

Since Elon Musk’s purchase of Twitter on October 27, 2022 , its status as a stable social media platform seems to be rapidly imploding. Twitter has already transformed once, becoming more about breaking news than engagement as I describe in my post: Why 2017 was a tipping point for Twitter.

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Crowdriff

SEPTEMBER 21, 2017

. — lauramitchell (@lauradaugaard) August 29, 2017. This idea really struck us as fresh and relevant – which is why we wrote up this recap of his talk, along with some ideas on what it means to apply this concept to your own tourism marketing strategy. . — Colleen Raymond (@colleenraymond) August 23, 2017.

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AltexSoft Travel

JANUARY 31, 2020

Airline industry made an impact on how we buy things today, and how those things are marketed. Just a couple of examples: electronic tickets were first developed for fare ticketing, while one of the first online booking systems was built by airline distribution company SABRE. Understanding the air travel market.

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Airlines Advertising Marketing Marketing 121

Tourism eSchool

DECEMBER 2, 2022

The concept of word of mouth as a marketing tactic is not new, however, the dynamic of word of mouth marketing has been greatly empowered through the rise of social media. People have been able to generate credibility online, through creating content that speaks to niches and embracing two-way relationships.

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Crowdriff

AUGUST 16, 2016

Riley Forman is the founder of marketing firm Connect Media in Hope, BC. Connect Media provides content generation, distribution and management, brand development, brand communications and online identity management to the tourism industry. You’re no stranger to destination marketing. Sit back and enjoy!

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Tourism eSchool

MARCH 3, 2021

What is their visitor journey and online + offline touchpoints ? How can we work hand in hand with our Regional/Local Tourism Organisations to better market and service our Visitors across their travel purchase journey? Visitors love it, and are raving about it to other visitors, as you can see online ! servicing activities?

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Crowdriff

OCTOBER 30, 2017

So, we’ve compiled a list of 9 creative UGC marketing campaigns to give you ample inspiration, and help you start reaping the benefits of UGC. Last autumn, Explore Georgia decided to reach out to an underserved demographic in the destination marketing market: millennial pet owners. Why this UGC marketing campaign stands out.

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Crowdriff

OCTOBER 4, 2017

Not to mention the thousands or millions of dollars worth of earned media coverage and social media conversation (think: Instagram and Facebook posts, Snapchat videos, and Tweets). — Amrita Gurney (@AmritaGurney) August 28, 2017. — CrowdRiff (@CrowdRiff) August 28, 2017. We wrote a blog post about that.

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Marketing Marketing Social Media Sports 52

Social Tables

JULY 31, 2018

The marketing team will focus on event promotion , communicating with attendees and donors, and generating buzz around the big day or night. Pro tip: While not a requirement, we’ve seen great success in recruiting committee members that already hold a full-time role in marketing or public relations. Click To Tweet. Set your goals.

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Crowdriff

OCTOBER 22, 2017

With social media, everyone is a publisher; everyone is a photographer; and everyone has an opinion. Now, more and more marketers are starting to realize the weight all this authentic customer content carries, and the strength it adds to their marketing. UGC marketing examples. Benefits of user-generated content.

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Conferences that Work

AUGUST 24, 2020

Amidst the myriad books on creating and running events, Intentional Event Design , by Tahira Endean and published in 2017, stands out. Yet, time and time again, meetings relegate “networking” to meals and socials outside the sessions, filling events with lectures followed by a few minutes of audience questions.

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ITA Group

MARCH 16, 2021

According to The Participant Study commissioned by the Incentive Marketing Association (IMA) and conducted by the Incentive Research Federation, there are a number of factors related to the process of recognizing and rewarding people that impact its value, including: Who presents the recognition. Make Recognition an Experience.

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Crowdriff

AUGUST 30, 2017

Time after time, conference after conference, destination marketers are talking about “authenticity”. "Stop #marketing AT people. Start marketing WITH people." — Josh Collins (@sixsteps268) August 29, 2017. In other words, let people who have a great experience in your destination market it for you.

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Crowdriff

DECEMBER 13, 2018

It’s an exciting time to be a marketer in arts & culture. With so much new tech in digital marketing, museums are able to reach larger audiences with more engaging experiences than ever before. At this scale, it can be tough to keep up with trends in the world of museum marketing. 4 | Marketing & Museums Fact Sheet.

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Crowdriff

JANUARY 23, 2018

“We do well, relatively speaking, but we’re kind of at a budgetary deficit compared to some of our competitors,” explained Les Holmlund, a Digital Marketing Consultant at Tourism Saskatchewan. In return the winner was required to blog about their experience, and promote the province on social media. “It million views. ?.

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MeetingsNet

OCTOBER 3, 2017

Available with your branding or theirs, the InstaHit video is easy to send by email or share on social media. The result is a unique event souvenir for them and great online content for your brand. Media Image. Price: $150 per InstaHit for MeetingsNet readers (normally $250). transactionID. Price: MSRP $299.

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Media Fashion Regulations Social Media 68

Travel Daily Media

DECEMBER 5, 2017

The post TCEB launch two apps set to take MICE industry by storm appeared first on TD (Travel Daily Media) Travel Daily. In the fiscal year 2017, the target markets show a great response to our activities which include the development of our website, online sales and marketing channels, as well as online marketing communications.”

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Crowdriff

SEPTEMBER 14, 2017

We just returned from another fantastic ESTO , the annual tourism conference where destination marketers from around the US gather to learn and discuss industry trends. CrowdRiff hosted a Learning Lab on visual influence , alongside one of our customers Jeremy Harvey, the VP Marketing and Communications at Visit Savannah.

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Crowdriff

MAY 10, 2017

As a destination marketer who wanted to develop his organization’s brand and connect with more visitors, Josh says choosing to work with CrowdRiff was a no-brainer for him and his team. By inviting locals to share more photos on social media, you’re able to harness their passion and experiences to strengthen your own visual influence.

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Crowdriff

NOVEMBER 3, 2017

As a savvy marketer, you’re now probably familiar with user-generated content. 87% of online marketers use video content to promote their brand. 51% of marketing professionals across the globe say that video is the type of content with the best ROI. 87% of online marketers use video content to promote their brand.

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Crowdriff

MARCH 16, 2018

Prior to May 2017, the widely popular tourist attraction spent about $10,000 a year to produce visual marketing content — yet couldn’t quite capture that quintessential reaction of seeing the world’s largest waterfall up close for the first time. Getting rights to user-generated content at a massive scale.

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Social Tables

JULY 31, 2018

Marketing The marketing team will focus on event promotion , communicating with attendees and donors, and generating buzz around the big day or night. Pro tip: While not a requirement, we’ve seen great success in recruiting committee members that already hold a full-time role in marketing or public relations. Click To Tweet 2.

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Sponsors Logistics Vendor Events 97

Crowdriff

SEPTEMBER 5, 2017

For folks who couldn’t attend our session, or missed the conference this year, I’ll share a brief recap: We are in a new era as marketers, the era of visual decision making. Last year over 1 trillion photos were taken on the iPhone alone, many of which were shared on social media. Being real is more important than being perfect.

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Crowdriff

AUGUST 30, 2018

“Huntsville has changed so much—even over the past decade— that what we’re finding is that a lot of our locals that are from here and grew up here don’t consider Huntsville a travel destination,” said Kristen Pepper, the Marketing Manager of the Huntsville/Madison County Convention and Visitors Bureau. “We

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Crowdriff

OCTOBER 5, 2017

Before we had all the low-cost airlines out to Europe, people would have UK-based holidays, that would be their main holiday,” said Gwen Raez, the International Senior Marketing Manager for VisitScotland. The campaign to which Raez refers began with discussions almost a year ago, and is playing out on both television and social media today.

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Crowdriff

OCTOBER 11, 2018

When Hurricane Irma hit the east coast in September 2017, the damage and debris received plenty of media attention – however, there wasn’t much mention of the beautiful beaches that remained clean or the many businesses that bounced back and were welcoming patrons once more. They’re the most up-to-date. They’re abundant.

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Crowdriff

JANUARY 9, 2017

While great visuals speak for themselves, adding text to photos allows you to say even more with the images you share online. And this isn’t just restricted to social media. Collages and photo grids are an excellent way to showcase a variety of images on your website and social media pages.

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Crowdriff

JANUARY 5, 2017

But in the world of destination marketing, sharing is currency. You gain social proof, engagement with your brand, and more sources of inspiration to entice new potential visitors. — Ottawa Tourism (@Ottawa_Tourism) January 4, 2017. Show the social community that you’re active (and love showcasing beautiful photos!).

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Crowdriff

JULY 10, 2018

million visitors in 2017. So when Josh Collins, the Digital Communications Manager for Visit Franklin , was considering the next project for Visit Franklin Films, he wanted to create something that would stand out from the rest of the noise online, and felt a little reminiscent of simpler times.

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Social Media Online Sports Media 52

Bizzaboo

JULY 18, 2022

Whether their title is event professional, event marketer, or event influencer, these leaders are redefining the events industry from top to bottom. Global Experiential Marketing Lead/Marketing Manager, Microsoft. Senior Event and Field Marketing Manager, Dremio. Chief Experience Officer, Captivate Marketing Group.

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Crowdriff

JULY 21, 2017

— Nashville Tennessee (@visitmusiccity) July 6, 2017. If your destination is home to a famous TV show, chances are you’ve already created some sort of guide online that highlights the most iconic filming locations. — Tupelo Mississippi (@MyTupelo) July 5, 2017. — Tupelo Mississippi (@MyTupelo) June 2, 2017.

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Crowdriff

MARCH 6, 2018

While the King’s hometown draws crowds from far and wide many only come for one specific attraction — so for the marketing team at Tupelo CVB , the goal is to increase overnight/weekend stays. Taking a deeper dive into user-generated content marketing with CrowdRiff. “It Photo courtesy of the Tupelo Conventions & Visitors Bureau.

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Travel Daily Media

OCTOBER 2, 2018

Augmented reality, virtual reality, artificial intelligence, social media to drive engagement, ad-hoc apps and microsites are some of the technologies that will proliferate across the meetings and events industry. For example, TD Media recently held its HR Executive Summit in a co-working space in Bangkok. Desktop or Laptop.

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Crowdriff

OCTOBER 3, 2018

In March of 2017 we unveiled a new brand positioning, a name, identity, a campaign to the world where we really are highlighting the American side of The Falls as a true adventure brand,” said Libby Woock, the Senior Marketing Manager for Destination Niagara USA. We love showcasing user-generated content.”.

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Crowdriff

JUNE 23, 2016

Tourism Academy is an event hosted by our friends at Tempest Interactive Media for forward-thinking travel and tourism professionals. This year over 150 destination marketers from DMOs of all sizes came together to learn, make new connections and spend time with industry friends.

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Crowdriff

DECEMBER 6, 2017

CrowdRiff allows destination marketers to capture and leverage that in-the-moment magic of a live event, and extend it further. With features that help marketers deliver more memorable experiences (both during and after an event), CrowdRiff helps both DMOs and their guests make the most out of events. Schedule your demo today!

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Events Social Media Venue Promotion 52

AltexSoft Travel

MAY 30, 2023

More than two-thirds of sales in travel and tourism are made via the Internet, and the share of online vs offline bookings will only grow in the coming years. So the ability to accept online payments is becoming vital for any travel business. We’ll also discuss key things and concepts to know when starting the integration project.

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