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Why Organizations Are Choosing to Meet in Controversial Destinations

Convene by PCMA

Organizations have been shifting away from boycotting, banning, or canceling their events in controversial destinations, and shining a spotlight on the issues. These organizations are entering the fray in part because of a collective realization that travel boycotts, historically, have done little move to the needle politically.

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Smart Moves in Albuquerque, Denver and More

Smart Meetings

Wenks holds over 20 years of experience in executive hospitality leadership, most recently serving as vice president of the sales organization for Omni Hotels. Bauer, born and raised in Philadelphia, has been with the property since 2007, most recently serving as director of sales and marketing since 2016.

MICE professionals

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6 Tips for Keeping Attendees Tuned In During Your Online Events

Smart Meetings

While event organizers are getting good at planning in-person, hybrid and online events, booking the right speakers and keeping attendees engaged are still some of the biggest challenges. Speakers should also be diverse and reflect the audience’s makeup, keeping in mind that online events tend to attract an international audience.

Online 328
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3 Steps To Finding, Pitching, & Keeping Event Sponsors

Endless Events

Choose brands that share their core values with your audience. Before pitching potential event sponsors, event planners and organizers need to know them well. Is it increased brand exposure, lead generation, or data insights into your audience? . Check out some great co-branding partnership examples. . Do some market research.

Sponsors 296
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5 Tips for Selling Your Event’s Host Destination

Convene by PCMA

When it comes to event marketing, it’s always been not just who and what that matters, but where — and since the pandemic, the destination plays an even larger role in attracting an audience. Choose Chicago built a partnership between the American Society of Clinical Oncology (ASCO) and Chicago Cubs to raise money for cancer research in 2016.

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Freeman Focuses on New Data Solutions Following Sale of Encore to PSAV

Smart Meetings

Our Brand Marketer/Event Marketer research study released in November coupled with Freeman Show Organizer Data Pulse Survey released at PCMA Convening Leaders 2019 confirm the enormity of the demand for these offerings, “said Ken Holsinger, vice president of data solutions for Freeman. “As More : 6 Ways to Drive Success with ROI Technology.

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The Rise of LinkedIn

Convene by PCMA

LinkedIn’s growth spurt is evident in the business events industry as well: When we asked meeting organizers what new social media channels they were using to promote events in Convene ’s 2023 Meetings Market Survey , the leading response — chosen by three out of five respondents — was LinkedIn. Barbara Palmer is deputy editor of Convene.