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How To Increase Event Sponsorship ROI

Bizzaboo

This, in turn, increases recognition and fosters brand loyalty through memorable interactions. Direct Engagement with Target Audience Sponsors gain the invaluable opportunity to engage face-to-face with their ideal customers. Yet in an era of tightening budgets, securing sponsors is harder than ever.

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6 Steps for Mapping a Meaningful Event Attendee Journey

Bizzaboo

It starts long before and lasts long after, from the first announcement to the final feedback. Considering that 80% of event professionals measure event success through attendee engagement and satisfaction, crafting an event that guarantees engagement and an unforgettable experience is paramount.

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How To Build a Multi-Brand Events Strategy

Eventtia

How do you create an events strategy that aligns with the narrative of your brands while integrating it fully into your overall revenue growth framework? However, it can be daunting, especially for big companies that operate multiple brands or product lines. This reality adds more complexity to the overall planning process.

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The Definitive Guide to Experiential Marketing 2023

Stova

The Definitive Guide to Experiential Marketing This guide will walk you through the offline buyer’s journey and give you the information you need to reinvent your experiential marketing strategies. In this guide, we examine the offline buyer’s journey and show you how you can use experiential marketing to add value to your brand.

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OTA Platform: How to Choose a White-Label Solution, and When to Go Custom

AltexSoft Travel

You can establish your presence on the web in no time — and with minimal upfront cost. That said, what kickstarts your business can, over time, hinder its growth. This article explores the capabilities of ready-to-use OTA software and highlights the key reasons to go custom. percent from 2023 to 2027.