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How to measure the success of virtual and hybrid events—an interview with Hannes Putzig, Director of Strategic Solutions at the VOK DAMS event agency.

The MICE Blog

VOK DAMS is a great example of an event agency that has been successfully implementing virtual and hybrid event strategies for the past 18 months. One of the major advantages of virtual and hybrid events is the availability of accurate data that can help with event feedback and evaluation.

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How Event Technology Will Benefit Your Events

Endless Events

Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.

MICE professionals

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Ignite Your Networking Game with These Innovative Corporate Event Ideas

Traveler's Q

Are you tired of attending the same boring networking events that feel more like a chore than an opportunity to connect with others in your industry? It’s time to ignite your networking game with innovative corporate event ideas that will leave a lasting impact on your professional development. Let’s dive in!

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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.

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Together, We Can Do Hard Things 

Smart Meetings

By doing that, we can solidify the role of events in business regardless of the economic climate. We felt it in the surge of events flooding back in 2022. We’re inspired by social organizations rallying communities through events that spread messages for a better future.

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Elevate Your Event: The Top 8 Benefits of Attendee Tracking

Endless Events

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. Attendee Tracking: The Basics.

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Event Gamification Guide: Reach Your Event Goals!

Endless Events

Event gamification has revolutionized the way we plan events and measure their success. It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms !

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