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Building Sponsor-Worthy Event Experiences

Stova

As a result, sponsors and exhibitors are reevaluating their participation, seeking higher returns on investment and greater visibility. Our latest eBook, "Building Sponsor-Worthy Event Experiences," addresses this new reality in the meetings and events industry.

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Who Organized the Event Better — Humans or AI?

Convene by PCMA

Anh Nguyen, founder of Spark Event Management, and Shawn Cheng, event strategist at Curious Bear Management, organized the showdown, which was framed as a chance to determine whether AI is about to revolutionize the way we design events — or if we’re just not there yet.

MICE professionals

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CMP Spotlight: Get to Know Desireé Dolecki, CMP

Smart Meetings

You need creative vision, planning and organization, budget management, marketing, promotion, collaboration, adaptability, time management and, of course, the ability to create a memorable experience,” she says. Today, applicants can track their continuing education process through EIC’s online portal.

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The Overlooked RFP Asks That Could Save The Planet

Smart Meetings

Smart Meetings hosted Emily Scheiderer, senior director of education, sales and services at Destinations International (DI), Michelle Moore, senior director of meeting sales and services at Experience Kissimmee and Rory G. She goes on to explain the three E’s: Examine, engage and educate. To educate, look to post-event reporting.

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Could Wearables Solve In-person Data Dilemma?

Smart Meetings

Badges included QR codes that were scanned as attendees accessed the show floor and education sessions, helping organizers understand what was popular based on actual behavior. Organizer/Sponsor Benefits. Rewarding attendees for desired behaviors can increase interaction with sponsors and messaging.

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CMP Spotlight: Get to Know Alexandra Carvalho, CMP

Smart Meetings

Preparing for the Exam Since the start, Carvalho has been committed to self-education in the events industry. Each time they organize an event, her team has begins preparing far ahead of time, meeting weekly and going through various processes and templates and ensuring they are all aligned on their progress.

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Event Case Study: MPI Southern California WeCon 2024

Smart Meetings

The event was re-invented from the ground up,” says Jennifer Minzey, vice president of education for MPI Southern California. Whether it’s with sponsors, host destinations, local businesses or other organizations, we leveraged these relationships to enhance the scope and reach of the event for the benefit of all,” she says.

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