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How to Successfully Market Your Next Event

Smart Meetings

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. Marketing content can be divided into three types: earned media, owned media and paid media. This can include your blog, website, email campaigns and more.

SEO 245
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Secondary City Tourism—On Track To Recover First

Dana Communications

One in China will be far more populous than one in, say, New Zealand. Attract lucrative group business by establishing your destination as a thought leader and showcasing what sets it apart—this blog post for our client, Kiawah Island Golf Resort , is a perfect example of the approach.

Tourism 130
MICE professionals

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6 Reasons to Target Expat Writers In Your Destination

DCI

When pitching stories to writers, destination marketing experts need not always look further than the very places they are marketing. They can blog in real time, respond to breaking tourism news, and send in copy as fast as any writer if there is an internet connection available. See who is writing for The Beijinger in China.

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How Georgia Attracts Chinese Tourists by Highlighting Key Americana in their Marketing Visuals

Crowdriff

China is emerging as one of, if not the most, vital markets for international travel. from China, according to Statista , which predicts that number to reach 4.54 from China, according to Statista , which predicts that number to reach 4.54 A growing focus on getting leisure travelers from China to discover Georgia.

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Unlocking the Potential: Understanding the Impact of Tourism for Development

Solimar International

This blog post intends to illuminate tourism’s transformative role in shaping a brighter future for both host destinations and intrepid travelers. However, recognizing that tourism is one of the planet’s largest industries illuminates the desire and necessity for countries to tap into this global market.

Tourism 52
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Event Planner Challenges and Opportunities of the Next Decade

Maritz Global Events

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. The issues between the United States and China and Brexit in Europe are prime examples. Rachel helps meeting planners grow their event attendance with results-driven event marketing strategies. Worth a GBP of 42.3

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Media Mixer + Makers

Convene by PCMA

Government entities are basically saying, ‘We want your money, we’re going to dissolve the DMO as we know it and hire out a marketing firm,’” Gard said. And that movement has only become stronger as a result of the pandemic, according to online data company Sogolytics’ blog. Michelle Russell is editor in chief of Convene.

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