All Conference Alert

AUGUST 31, 2023

Although it may appear that promotion calls for significant spending, there are really a number of cost-free ways you may use to successfully market your event. Below, we’ll reveal nine proven strategies in this blog post to help you promote your event for free and turn it into a smashing success! Why wait then?

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Promotion Advertising Social Media Audience 52

Maritz Global Events

MAY 31, 2019

Your social media presence can be your best friend when it comes to marketing your event and generating event revenue. Whether it’s promoting your registration and housing websites or educational sessions, social media can attract your audience and ultimately increase your bottom line. Friend of a Follower.

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Social Media Media Advertising Audience 40

Convene by PCMA

FEBRUARY 13, 2023

And that’s what makes social proof such an effective tool for marketers, including event marketers. Here are six ways to leverage this tried-and-true concept to convert attendee prospects: Bring in the experts (and celebrities). Industry luminaries are often thought of when creating speaker lineups and influencer marketing.

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Marketing Marketing Prospect Affiliate 98

Stova

JUNE 30, 2023

This blog post will explore several key marketing strategies that event professionals can leverage to boost event registration and make their events truly remarkable. Develop a Comprehensive Marketing Plan A well-thought-out marketing plan is the backbone of successful event promotion.

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Registration Marketing Marketing Social Media 52

Stova

APRIL 25, 2024

When you use other forms of promotion, such as social media, you hope the right people will see it. 63% of marketers would still choose email marketing over social media marketing for their budget spend. When you personalize the email marketing campaign for each prospect, you speak to them and their needs.

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Marketing Marketing Audience Social Media 105

Techsytalk

APRIL 25, 2017

Analyze last year’s (and any previous year’s) returns to be sure the show is really worth attending and use social media to set appointments and generate leads before the show even begins. You’ll position yourself and your brand well, showcase your expertise and get an in with new prospects if you speak at the event.

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Trade Show Prospect Panel Social Media 232

Motivation Excellence

AUGUST 22, 2019

And a user-friendly, feature-rich database lets you provide valuable information to customers, prospects and others with ease. While new content keeps your site fresh, updating existing articles and blog posts is a good engagement tool as well. Promote these exclusive offers on all the social media platforms you use.

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Social Media Automation Booking Trade Show 130

Stova

MAY 11, 2023

The right shows attract your best customers and prospects. Attend shows that attract your best prospects. If you promote your presence too early, people will forget about it before the show begins. Schedule announcements, email newsletter flow, social media posts and other content about your participation.

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Trade Show Marketing Marketing Prospect 52

Convene by PCMA

JANUARY 19, 2023

We may even discover new markets are emerging as the best prospects for growth in a given show cycle. “I Event marketers can make the process easier by simply using the tools that are at their fingertips — speaker-generated session teasers, exhibitor product previews, blogs written by board members, attendee testimonials, and more.

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Event Marketing Marketing Marketing B2B 98

Bizzaboo

AUGUST 24, 2023

Event marketing is the strategic planning, execution, and promotion of events to achieve specific goals. Creating an effective marketing strategy involves understanding your audience, setting clear objectives, and leveraging the right promotional tools. Share these on social media and your website to attract attention.

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Event Marketing Marketing Marketing Social Media 98

Bizzaboo

AUGUST 4, 2023

B2B event marketing involves organizing and participating in events specifically targeted at other businesses, prospects, professionals, and customers. Additionally, events are the ideal venue for promoting your brand; afterward, you can repurpose the content for each event and share it across other channels, extending the event’s impact.

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B2B Event Marketing Marketing Marketing 52

Eventtia

SEPTEMBER 9, 2022

PR professionals generate favorable publicity by managing brand communications and nurturing media relationships. PR is a vital part of event promotion. A well-executed PR campaign creates awareness, generates sales, and builds relationships with media, customers, event partners, and other stakeholders.

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Social Media SEO Public Relations Events 62

Bizzaboo

NOVEMBER 7, 2022

Promote the Event . Educating prospects. Understanding your budget will help you determine the best channels for promoting your event and the best management tools. Integrating your event platform and your CRM allows better visibility into all your prospect and customer activities. Plan the Event. Launch the Event.

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Social Media Registration Sponsors Events 98

Gavel International

APRIL 17, 2023

Here are five proven high-growth sales strategies to attract more qualified prospects and win new customers. But considering both the marketing department and sales team are trying to appeal to the same prospects, it makes sense for sales teams to leverage buyer personas, as well.

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Prospect B2B Social Media B2C 52

Eventtia

JANUARY 11, 2023

Depending on the type of content and strategy stage, it will have different goals, like converting undecided potential attendees, selling last-minute tickets, or encouraging participants to share feedback on social media. This way, prospective customers and attendees can use it as a credible source any time of the day.

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Social Media Audience Events Website 48

Bizzaboo

JUNE 21, 2023

Example : Someone visits your blog, visits your event website, and then attends an event. In this case, 100% of the credit goes to whatever blog article brought that person to your website. In this case, a marketer might attribute 30% to the blog, 30% to the webinar, and 30% to the event. Pro: It’s s imple — in theory.

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Event Marketing Marketing Marketing Trade Show 98

National Association For Catering ane Events

AUGUST 17, 2021

You can dedicate your time to prospecting, doing client work, launching new products, and other profit-driving activities. If you use Zapier to auto-post to social media every time you publish a blog, you know that you will always promote your blog content in the same way.

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Automation Prospect Social Media Publishing 52

Solimar International

MAY 23, 2022

Whether prospecting for new visitors using social media campaigns , or launching a paid search campaign, a destination can expand its presence beyond its immediate geographical vicinity. Social media platforms such as Facebook, Instagram and, more recently, TikTok, are ideal for this. Focused targeting.

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Marketing Marketing Social Media Online 98

Eventtia

OCTOBER 9, 2023

Define the purpose of your event This can range from attracting a specific number of customers to your store to converting prospects into loyal customers. Agree upon the KPIs to track the event’s performance, including customer footfall, social media mentions, number of sales, and more. Strategize the marketing and execution.

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Event Planning Retail Registration Events 88

Bizzaboo

APRIL 16, 2023

In addition to helping you promote your brand, nurture existing relationships, and connect with potential leads, corporate events are also a great way to bring your team together and get them more excited about work. Generating Leads Events are the perfect place to meet new business prospects and capture leads.

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Retreat Events Trade Show Logistics 104

Eventtia

OCTOBER 20, 2022

Decide on an event theme Develop an event name, logo, tagline, and hashtags Develop an event website (with an online registration function) Create social media profiles Develop a publicity plan. Develop an event press release Online social media campaign Email marketing plan Printed marketing materials (signage, posters, etc.)

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Event Planning Vendor Registration Sponsors 62

Brightspot Incentive Events

MARCH 22, 2022

When done right, this event style has proven to be an effective way of optimizing your business strategy and leaving a lasting impression on potential investors and prospects. Roadshows can take on many faces —more on that later— and are highly effective ways of introducing potential investors and prospects to the company.

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Prospect Audience Social Media Benefits 52

Eventtia

FEBRUARY 16, 2023

Compared to other marketing campaigns, events provide a unique opportunity for companies to showcase their products, interact with their audiences, and connect with their leads, prospects, and customers. In other words, the consistent annual promotion of a recurring event is conducive to higher brand awareness.

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Prospect Social Media Audience Events 48

Eventtia

FEBRUARY 16, 2023

Compared to other marketing campaigns, events provide a unique opportunity for companies to showcase their products, interact with their audiences, and connect with their leads, prospects, and customers. In other words, the consistent annual promotion of a recurring event is conducive to higher brand awareness.

Prospect 48

Prospect Social Media Audience Events 48

Social Tables

APRIL 16, 2019

Could you have navigated it all without conferences, blog posts, presentations, surveys, or your peers? Which is part of why, here at Social Tables, we believe “every day is a school day.” We used the content to create an event trends blog post too!) We know we couldn’t have! Don’t want to watch?

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Planner Management Marketing Marketing 120

Stova

APRIL 6, 2023

Though event technology has changed drastically in the last decade, there’s no denying that in-person interactions remain the most impactful way for marketers to forge, build and nurture meaningful relationships with prospects and customers. Don’t forget to engage with attendees on social media, too. Build media connections.

Trade Show 52

Trade Show B2B Prospect Social Media 52

Gavel International

FEBRUARY 15, 2022

Explore the use of hashtags in your social media posts. In the context of social media, content can include blog articles, books (digital or print), webpages, video, audio, print pieces, social media posts, marketing swag, images, illustrations, infographics, or photos. Publish high-quality content.

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Social Media Seminar Networking Media 52

Bizzaboo

JULY 28, 2023

The Best Social Media Management Tools for Event Organizers Have you found the perfect event marketing software to spice up your social media game? Here are three social media management tools to help you accomplish your event marketing goals. It’s especially helpful for large and complex teams.

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Event Marketing Marketing Marketing Social Media 52

Solimar International

AUGUST 29, 2021

Machu Picchu 360 has adopted a creative and unique way to promote this awe-inspiring Peruvian landmark. From the sound of the birds to detailed interpretive information, the prospective visitor is taken on a truly immersive experience. The website includes the publication of blogs that together form an excellent guide.

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Website Tourism Tourism Destination Management 98

Social Tables

DECEMBER 13, 2016

Try Social Tables Today. In some cases, an event can be canceled with enough time to book another, so it’s time to turn your sights to promoting the newly opened date. Share it to your social media profiles and your website, as well as any industry groups that you are a part of. Rebook the Day, If Possible.

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Contracts Contracts Events Prospect 100

Social Tables

DECEMBER 13, 2016

Try Social Tables Today. In some cases, an event can be canceled with enough time to book another, so it’s time to turn your sights to promoting the newly opened date. Share it to your social media profiles and your website, as well as any industry groups that you are a part of. Rebook the Day, If Possible.

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Contracts Contracts Events Prospect 83

Crowdriff

JANUARY 16, 2019

At CrowdRiff, we’re proud of the wealth of tourism marketing knowledge that we shared on our blog and in our resource centre in 2018, but are keen to reflect on what our readers enjoyed the most. Visit Indy has gone 100% digital with their marketing, and they’re continually finding creative ways to engage travellers on social media.

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Tourism Tourism Marketing Marketing 52

Stova

JUNE 22, 2023

Enliven your event with a social media wall. Social media walls are feeds of user-generated content from social channels. Attendees can share their photos and videos with your event hashtags and get featured on your event’s social wall. Or meet with prospects while touring the Louvre in Paris.

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Attendee Audience Social Media Networking 52

The Abbi Agency

DECEMBER 2, 2021

Once you’re up and running, you need to actively market your small business to get in front of more prospective customers, make more sales, and boost your bottom line. What it is: Social media tool to plan and schedule your social media content. It’s certainly not the only social media scheduler on the market.

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Marketing Marketing SEO Automation 26

Crowdriff

FEBRUARY 22, 2018

You’re always looking for a fresh angle, something new to try, and a new way to wow prospective travelers. From horse-filmed promotional videos to talking bridges, there’s no limit to the ingenuity of DMOs when promoting their destinations —and to the campaigns you can create. You’re always looking for creative inspiration.

Marketing 52

Marketing Marketing Social Media Tourism 52

Maritz Global Events

JANUARY 28, 2020

Social Listening. Stay connected with the people and groups relevant to your industry on social media. Think that your community doesn’t use social media? Social networks just keep growing, and even if certain individuals don’t use social media, their company or affiliated institution likely does.

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Social Media Attendee Events Event Design 52

Stova

MARCH 16, 2023

Knowing the raw number or rate of connections made at your event can showcase why your event is worth attending, with prospective attendees knowing just how eager your audience is to network. That is, start by focusing on an achievable set. Have these contests be interactive and/or feedback-driven to get the most out of their participation.

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Audience Event Apps Events Sponsors 40