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Conference Metrics That Matter

Convene by PCMA

AI-generated Adobe Stock photo) Not all metrics can give you the insights you need right now. Here’s how to focus on leading indicators to help you reach your goals. Prioritize them further by identifying which of these segments do our sponsors or exhibitors most want to see? Satisfaction It’s best to keep this simple.

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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. In this blog post, we explain what an event marketing strategy entails and explore various event marketing strategies, from the traditional singular annual events to the boundary-pushing community model. .

MICE professionals

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How To Prepare For A Career In Event Planning

Endless Events

Today, there are many ways to prepare for a career in event planning: Work on your soft skills, Get a degree, Get a certificate, Look for free content (webinars, podcasts, e-books, blogs), Work at events (as a volunteer), Build a strong network of event profs (join communities). CTSM (Certified Trade Show Marketer) by Exhibitor Magazine.

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Designing Events for Greater Connections

MeetingsNet

As we rapidly accelerate into an era where tech infiltrates all aspects of our lives, events are one place where we can pause to be human, synthesize our thoughts in conversations, and create space to remember what is important. Many events focus heavily on speakers presenting information to a passive audience.

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4 Ways to Add Value to Sponsorship Packages

Stova

New year, new look, new sponsorship packages… To get the best sponsors, you need enticing packages that reflect the trends shaping events in the year ahead. With so many in-person and online options, they need compelling reasons to travel to your event. It puts everything they need to prepare for trade shows in one easy app.

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Try Out New Trade Show Booth Ideas

Endless Events

The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Keep in mind that you also need to give exhibitors a good ROI. They need to stay engaged and happy as well. They need to stay engaged and happy as well. Click To Tweet.

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The MICE Exchange, episode 3: Is it time to rethink geographic market segmentation in the events industry?

The MICE Blog

The corona crisis has brought the industry together in a way we could have never imagined before. In the current climate, there are no borders and limits to how we can connect and interact with the industry online. The main reason is the volume of business but also objectives. Why is segmentation necessary?

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