Eventtia

JANUARY 2, 2023

No matter how well you’ve planned and organized an event, it will be doomed as a failure if you can’t secure enough attendees to visit the event. It’s very rare for an event, no matter how perfect it is, to just sell itself, which is why having a clear marketing and event promotion strategy is crucial to the success of your event.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Bizzaboo

SEPTEMBER 27, 2023

Whether you’re planning a flagship conference event, trade show, or intimate sales kickoff, staying on top of the latest developments in the event industry is not just important — it’s table stakes. It equips you with the knowledge and insights to ensure your events align with current trends and expectations. Read Now 2.

Management 52

Management Trade Show Event Planning Trends 52

Bizzaboo

JUNE 21, 2023

Event ROI is anything but simple. But the more complicated the ROI picture gets, the more accurate event attribution becomes, and the more powerful your event engine will drive revenue. In this guide, we will look at the many different forms of determining, measuring, and analyzing event ROI. What is event ROI?

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

InEvent

DECEMBER 21, 2023

In today’s dynamic business landscape, where digital interactions often dominate, event marketing remains a potent strategy for cultivating meaningful connections and driving tangible results. One of the primary … Post How to Use Event Marketing to Generate Leads That Convert showed as first in InEvent Blog.

Event Marketing 52

Event Marketing Marketing Marketing Events 52

InEvent

JUNE 12, 2023

As digital experiences become increasingly commonplace, virtual event marketing is necessary for companies and organizations aiming to reach their intended audience. With numerous channels available, creating a successful virtual event marketing strategy requires careful planning and execution.

Virtual Events 52

Virtual Events Event Marketing Marketing Marketing 52

Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% of event organizers, with 19.1% What is B2B event marketing?

B2B 52

B2B Event Marketing Marketing Marketing 52

InEvent

DECEMBER 20, 2023

In the dynamic landscape of social media, TikTok has emerged as a powerful force in the events industry. Event professionals have recognized TikTok’s potential as a dynamic tool for promoting events and engaging with audiences.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Bizzaboo

SEPTEMBER 13, 2023

Social media has become one of the top low-cost strategies for event promotion. Ultimately, the networks you choose for event promotion will depend on who you’re trying to reach (more on that later!). By using social media, you can target specific demographics and interests, ensuring your event reaches the right people.

Social Media 59

Social Media Promotion Media Event Marketing 59

Bizzaboo

AUGUST 7, 2022

Event ROI is anything but simple. But the more complicated the ROI picture gets, the more accurate event attribution becomes and the more powerful your event engine will be in driving revenue. In this guide, we will take a look at the many different forms of determining, measuring, and analyzing event ROI. Event revenue.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Event planning is an umbrella term.

Preparation 334

Preparation Event Planning Certification Human Resources 334

Endless Events

FEBRUARY 28, 2023

With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers.

Sponsors 304

Sponsors Fashion Promotion Virtual Events 304

InEvent

JULY 5, 2023

Event marketing is a powerful tool for businesses to engage with their target audience, improve lead generation, and drive sales. However, an event marketing campaign’s success hinges on effectively navigating the marketing funnel; awareness, interest, decision, and action.

Event Marketing 52

Event Marketing Marketing Marketing Events 52

Endless Events

MAY 5, 2022

Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.

Event Technology 317

Event Technology Benefits Technology Technology 317

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. REAL-TIME INSIGHTS INTO EVENT TRAFFIC.

Benefits 303

Benefits Attendee Registration Audience 303

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Endless Events

JANUARY 14, 2022

In one of our recent blog posts, we explained why event technology should be the building block of your event strategy. We’re talking about 365 community engagement: one of the most exciting event trends of 2022! 365 community engagement sits at the intersection of these changes.

Trends 313

Trends Virtual Events Platform Vendor 313

InEvent

APRIL 12, 2024

52% of CEOs have pinpointed event marketing as the top contributor to return on investment, underlining the critical role of Corporate Workshops in today’s business strategy. Moreover, with 81% of event managers pivoting towards virtual formats, the adaptability and innovation in workshop events have never been more essential.

Events 52

Events Event Marketing Management Marketing 52

InEvent

APRIL 9, 2024

52% of CEOs have pinpointed event marketing as the top contributor to return on investment, underlining the critical role of Corporate Workshops in today’s business strategy. Moreover, with 81% of event managers pivoting towards virtual formats, the adaptability and innovation in workshop events have never been more essential.

Events 52

Events Event Marketing Management Marketing 52

Endless Events

MAY 9, 2023

If you’re new to AI for events, we’ve got you covered. Human effort is still very much a part of the event planning process. In fact, AI is one of the fastest-growing technologies event planners trust to plan, promote, and analyze their events. Simplify Event Planning Events have a lot of moving parts.

Event Planning 177

Event Planning Automation Social Media Panel 177

Eventtia

MAY 25, 2023

Looking for more ways to increase the number of registrations or ticket sales for your events? Or are you an event planner looking to improve attendee engagement in your next event? The hope is that some of them will register for your event and buy your tickets.

SEO 62

SEO Event Marketing Marketing Marketing 62

Endless Events

JUNE 10, 2022

The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.

Meeting 348

Meeting Sponsors Audience Events 348

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Endless Events

APRIL 23, 2021

Event planners are often too busy with the actual event to even worry about what will happen next. Be it virtual, hybrid, or live, event planning is exhausting. But coming up with a post-event strategy is something we highly encourage you to do. Should all of this go to waste once the event is over?

Events 316

Events Virtual Events Social Media Audience 316

ADMEI

NOVEMBER 22, 2023

How Corporate Events Impact Your Reputation as a Company 22 November 2023 You know your company culture inside and out, from familiarity with your own internal language to easily reciting the values your organization holds. Corporate events provide one of the most important opportunities for interaction with your target audience.

Destination Management 188

Destination Management Vendor Events Attendee 188

Bizzaboo

JANUARY 8, 2024

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. What is Event Branding? What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

InEvent

JANUARY 24, 2024

In the dynamic world of event marketing, the ability to generate high-quality leads is pivotal to exhibitor success. Exhibitors rely on an efficient lead generation system to drive business outcomes and maximize their return on investment (ROI).

Conference 52

Conference Events Event Marketing Marketing 52

Smart Meetings

JUNE 15, 2021

Whatever it is, content is arguably the dominant force behind events, especially virtual events. What your content comprises is crucial, as it determines engagement, retention and attendee return rates. Defining the Ambiguous. Peltier began the webinar by asking what the word “content” even means. “It’s

Audience 248

Audience Virtual Events Planner Production 248

Traveler's Q

SEPTEMBER 28, 2023

One of the most effective ways to achieve this is through event branding. When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. What Exactly is Event Branding?

Social Media 130

Social Media Event Apps Sponsors Website 130

Bizzaboo

DECEMBER 29, 2023

In an age where event marketers increasingly need to prove ROI for every dollar they spend, treating events as a “one-and-done” no longer suffices. To get the biggest bang for their buck, today’s leading event teams work diligently to create, cultivate, and engage robust event communities that stay connected all year round.

Marketing 59

Marketing Marketing Events Online 59

InEvent

OCTOBER 13, 2023

One proven strategy is conference marketing, also known as event marketing. Events can drive engagement like no other marketing strategy because they give brands a podium to personally connect with the target user base.

Conference 52

Conference Marketing Marketing Event Marketing 52

Smart Meetings

JANUARY 28, 2019

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. This can include your blog, website, email campaigns and more. Paid media refers to marketing content you purchase, such as online ads. Update SEO Regularly.

SEO 245

SEO Marketing Marketing Website 245

Smart Meetings

AUGUST 27, 2018

Thanks to social media—and a whole host of event marketing platforms—it’s never been easier to set up a networking event. The challenge is ensuring that the event is a genuine success for those in attendance. Will there be enough engaging activities? Be Clear about the Overall Purpose of the Event.

Networking 368

Networking Attendee Social Media Preparation 368

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success.

Audience 149

Audience Attendee Speakers Virtual Events 149

Endless Events

JANUARY 14, 2022

In one of our recent blog posts, we explained why event technology should be the building block of your event strategy. We’re talking about the community model: one of the most exciting event trends of 2022! We’re talking about the community model: one of the most exciting event trends of 2022!

Trends 156

Trends Virtual Events Platform Vendor 156

Bizzaboo

SEPTEMBER 13, 2023

Are you using LinkedIn as part of your event marketing strategy? Are you wondering how to promote an event on LinkedIn? This article delves into the intricacies of leveraging this platform to its fullest potential, ensuring that your event reaches and resonates with your target audience.

Promotion 52

Promotion Conference Marketing Marketing 52

InEvent

MARCH 31, 2023

Event marketing is one of the best ways of attracting new customers. It helps brands raise awareness and engage with an array of audiences. But most organizations leave one element of their event marketing untapped — the event attendees. Clever marketers leverage guests as brand advocates.

Attendee 52

Attendee Events Event Marketing Audience 52

Eventtia

MAY 31, 2022

If you’re looking for a powerhouse way to engage your customers, generate leads, and build your brand, then hosting a series of killer events is the way to go. And, a majority of marketers agree. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

Promotion 77

Promotion Marketing Marketing B2B 77