Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

Event Marketing 347

Event Marketing Marketing Marketing Events 347

Smart Meetings

DECEMBER 19, 2023

Circularity will potentially become the largest Unique Value Proposition (UVP) for trade shows, with some leading events, such as Pack Expo Las Vegas, CES , and World of Concrete , already starting to market the actions they are taking around sustainability as a benefit for their audience. Jack Macleod is president at 360 Live Media.

Trade Show 246

Trade Show Sustainability Promotion Certification 246

Smart Meetings

FEBRUARY 9, 2024

Scott Kawasaki Scott Kawasaki, Renaissance Honolulu Hotel & Spa Renaissance Honolulu Hotel & Spa appoints Kawasaki as director of sales and marketing. He has overseen numerous large-scale resort openings, an experience which he will draw from as he oversees this resort through and beyond its opening.

Hospitality 264

Hospitality Promotion Public Relations Tourism 264

Smart Meetings

MARCH 7, 2024

Event tech native Nick Borelli: AI will remove the drag stuff so you can produce A+ events Nick Borelli, director of marketing for the ethical facial analytics company Zenus Inc., They can source a venue, create a workable agenda, create marketing materials, all the things required. has good news for meeting professionals.

Events 278

Events Technology Technology Meeting 278

Smart Meetings

SEPTEMBER 8, 2023

Ingrid Chen Ingrid Chen Rosewood Hotel Group appoints Ingrid Chen as vice president of brand strategy and marketing. She will draw on over 20 years of experience in global brand development and marketing to oversee the group’s marketing, social media and partnerships across their four brands.

Hospitality 246

Hospitality Social Media Consulting Marketing 246

Smart Meetings

SEPTEMBER 13, 2023

Ted Knighton and Lisa Hudson Ted Knighton (left) and Lisa Hudson (right) Thompson Houston will be led through its November 2023 opening and beyond by Knighton, the property’s new managing director. He will help Thompson Hotels to enter the Texas market with a band, and to establish the hotel as a stylish destination.

Hospitality 246

Hospitality Management Proposal Banking 246

Dana Communications

JANUARY 23, 2024

Dig Deep Go beyond what you think, or the internet thinks. Stay in Touch Blog on a regular basis with updated topics that appeal to your market. For more results-driven marketing ideas, reach out to the tourism marketing experts at Dana Communications. Read reviews. Talk to locals. Get the real scoop.

Travel 175

Travel Travel SEO Audience 175

Travel Daily Media

APRIL 22, 2024

International policymakers and industry leaders are preparing to gather in the UAE for Arabian Travel Market (ATM) 2024, where they will examine how entrepreneurship and innovation are reshaping the global tourism industry. Hotel participation, meanwhile, is projected to be 21% higher than last year.

Tourism 85

Tourism Tourism Travel Travel 85

Smart Meetings

MARCH 3, 2023

Like Pereira, Goodman also worked in marketing and advertising. Before greater:SATX, she spent 20 years in marketing and advertising Dallas and San Antonio, representing national and local notable clients including Midas Automotive Repair, Procter and Gamble, Jose Cuervo, H-E-B, among others. That all really stems from passion.”

Event Planning 246

Event Planning Hospitality Advertising Public Relations 246

Smart Meetings

AUGUST 19, 2022

They are ready for marketers to elevate the traditional meaning of events as long as it is still convenient for them to access. Meanwhile, marketers and business owners require a good reason to expand their pool of tactics. Amplification: The impact goes beyond the event itself. Where to Begin.

B2B 246

B2B Events Trends Attendee 246

Travel Daily Media

APRIL 23, 2024

To explore the game-changing impact of creativity, powered by the confluence of human and artificial intelligence, the second edition of Athar – Saudi Festival of Creativity, the Kingdom’s largest gathering of the creative marketing industry, will take place from 5-6 November 2024 at Crowne Plaza Riyadh RDC Hotel & Convention.

Proposal 74

Proposal Advertising Training Speakers 74

Smart Meetings

NOVEMBER 29, 2023

The Lion City goes beyond its reputable fine dining cuisine in its globally celebrated restaurants by offering visitors opportunities to participate in the culturally rich culinary world, from the farms and rivers to markets to kitchens.

Culture 235

Culture Marketing Marketing Hospitality 235

Advanced Travel and Tourism

FEBRUARY 28, 2022

Too many organizations view sales and marketing as two distinct and wholly independent departments. But this type of silo marketing — having specific channels or agencies working separately rather than integrating their efforts or forgetting to include the Sales Managers with a seat at the table — means missing out on a huge opportunity.

Benefits 235

Benefits Marketing Marketing Social Media 235

Smart Meetings

OCTOBER 16, 2023

Read More: Wellness Hacks and Deep Relaxation Trends The “menu” goes beyond health-conscious group meal options, such as kombucha flavors, quinoa salads and tofu poke stations. Classes on everything from sound vibration to nutrition for mental health and laughter is medicine comedy shows can be “ordered” up to draw on vetted local talent.

Entertainment 264

Entertainment Trends Speakers Preparation 264

Smart Meetings

SEPTEMBER 29, 2022

Associated Luxury Hotels International (ALHI) President and CEO Mike Dominguez is bullish about the demand for group bookings and the path for building up the capacity to service meeting professionals sending RFPs in a compressed market with shrinking booking windows. There is great opportunity to expand here,” he said.

Hospitality 246

Hospitality Sports Automation Training 246

Smart Meetings

SEPTEMBER 29, 2022

Associated Luxury Hotels International (ALHI) President and CEO Mike Dominguez is bullish about the demand for group bookings and the path for building up the capacity to service meeting professionals sending RFPs in a compressed market with shrinking booking windows. There is great opportunity to expand here,” he said.

Hospitality 245

Hospitality Sports Automation Training 245

Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

Marketing 296

Marketing Marketing Audience Social Media 296

Smart Meetings

OCTOBER 2, 2023

Partnering with Google has empowered ADCOLOR to reach more organizations in the marketing and events industry and raise awareness about the importance of DEI. Honest and authentic engagement around difference ultimately drives inclusion.” The post Google and Partners Produce Event DEI Toolkit appeared first on Smart Meetings.

Events 246

Events Education Attendee Registration 246

Traveler's Q

APRIL 18, 2024

The Metaverse Defined Beyond a mere digital extension, the metaverse embodies a rich, interactive universe. This global inclusivity amplifies brand visibility and fosters connections across diverse markets, revolutionizing corporations’ international engagement.

Trade Show 130

Trade Show Events Platform Audience 130

Motivation Excellence

FEBRUARY 13, 2024

There is work involved to get to that point, and it goes beyond your reputation. Allie Barke, of Allie Barke Social Media Marketing , has made a business out of her own branding, and also helps other companies capture that deliberate marketing space. In other words, don’t rest on your laurels.

Social Media 172

Social Media Online Fashion Website 172

Smart Meetings

MAY 17, 2021

For example, marketers, human resources professionals and event planners will continue to leverage the advantages of virtual communications, including massive logistical efficiencies, the ability to extend the lifecycle of an event and the use of advanced analytics to maximize ROI. The Future for Hybrid Events.

Production 291

Production Marketing Marketing Sponsors 291

ADMEI

NOVEMBER 22, 2023

Instead, they rely on key touchpoints to decide how they feel about your brand — primarily, marketing and in-person events. If they feel validated and seen, they will walk away satisfied and speak highly of the organization – and word of mouth is still one of the most powerful marketing tools around.

Destination Management 188

Destination Management Vendor Events Attendee 188

Smart Meetings

OCTOBER 18, 2023

The conclusions evoked a need to focus on balance and belonging in order to drive the industry’s strategic growth through 2024 and beyond, as well as to comprehensively recover from the effects of the COVID-19 pandemic. Bloomberg anticipates that the metaverse market may reach $783.3 billion in 2024.

Meeting 246

Meeting Sustainability Certification Trends 246

Smart Meetings

JULY 6, 2022

Today we’re exploring four ways meetings and conventions are evolving in 2022 and beyond, and what to expect for the future. What’s Changing for Meetings and Conventions in 2022 and Beyond? He strongly believes in strategy, not just tactics, that effectively align sales and marketing teams within organizations.

Meeting 264

Meeting Planner Attendee Technology 264

Smart Meetings

JANUARY 9, 2023

Recently, a major energy operator asked one of its teams to go above and beyond, spending longer than normal working offshore away from home. Hosting these “Thank You” trips brought teams together beyond tangible work-driven requirements. Creating a Successful “Thank You” Trip.

Incentives 246

Incentives Retail Retreat Culture 246

Smart Meetings

MARCH 3, 2023

When looking for that perfect spot to host an event, meeting planners may want to expand their search off the beaten path and explore beyond the usual suspects. Beyond First-tiered Cities Noona and Goryl have known each other for years, but recently reconnected when the pandemic altered AAPPR’s plans. Watch the entire virtual FAM here.

Planner 237

Planner Attendee Location Preparation 237

Smart Meetings

MARCH 26, 2024

The non-gaming property further develops its wellness focus Waldorf Astoria Las Vegas’ director of sales and marketing is a “spa girly.” Touchless Wellness Services: “ That’s big on the market right now,” Wilkos says. When I’m on vacation, it’s a big priority for me,” says Ali Murray. “It’s

Retreat 264

Retreat Planner Trends Attendee 264

The Abbi Agency

MAY 19, 2021

The Abbi Agency took on a responsible travel campaign for North Lake Tahoe focused on providing potential travelers from North Lake Tahoe’s drive and flight markets with concise information about the region’s health and safety procedures and expectations in the wake of the pandemic. Want to learn more about what we’ve done?

Public Relations 246

Public Relations Communications Communications Sponsors 246

Smart Meetings

APRIL 21, 2023

Doug Klein Klein is vice president of marketing and communications for Lark Hotels , which operates 50 properties in New England and California. Virgin Islands named Mojica director of sales and marketing. Dowling will lead communication efforts with PTG’s Preferred Hotels & Resorts, Beyond Green and PTG Consulting brands.

Public Relations 130

Public Relations Consulting Communications Communications 130

Smart Meetings

FEBRUARY 29, 2024

He worked as sales and marketing manager for ABC TV/Walt Disney Co. They are always looking for ways to improve by creating feedback loops beyond an emailed survey. Move beyond the powerful emotion of jealousy and surround yourself with people who can help you raise your game. You can also learn from the success of others.

Events 244

Events Government Meeting Speakers 244

The MICE Blog

JANUARY 15, 2024

Over 80 students fill positions in marketing, communications, PR, legal, finance, administration, content, brands and so on and work on this event almost full time and voluntarily, for which they receive study credits. Their approach to organising and marketing this event differs from how my generation approaches event management.

Conference 265

Conference Advertising Communications Communications 265

Pádraic Gilligan

JULY 14, 2022

Pádraic Gilligan, Chief Marketing Officer, SITE & Managing Partner, SoolNua Golden Moments in Nova Scotia Great travel experiences have golden moments during which something triggers a change of consciousness, and, almost without prior warning, you’re transported to another realm, beyond the physical limitations of time and space that tether us (..)

Incentives 162

Incentives Travel Travel Transportation 162

Advanced Travel and Tourism

MAY 15, 2023

As we enter 2023, marketers are getting mixed messages on the economy. On the other hand, the labor market is tighter than it’s ever been, and high-profile tech layoffs don’t seem to affect any other sector. 2023 is shaping up to be a great year for travel.

Travel 100

Travel Travel Preparation Trends 100

Smart Meetings

MAY 18, 2023

In practice that meant a robust lineup of think tanks and panel discussions on trends and deep dives into digital marketing by way of Adore founder and Creative Director Lisa Larson; environmental, social and governance priorities from Hilton Director of Sales Ava Setzer; and AI adaptations from Endless Events Chief Event Einstein Will Curran.

Trade Show 246

Trade Show Panel Proposal Education 246

Smart Meetings

SEPTEMBER 30, 2022

Schroeter is director of sales and marketing and Stephens is general manager for DoubleTree Suites by Hilton Doheny Beach in Dana Point, California. Visit Santa Cruz County (VSCC) in California has promoted two of its staff: Harris to director of operations and Day to assistant director of marketing communications.

Consulting 246

Consulting Hospitality Social Media Management 246

Smart Meetings

NOVEMBER 15, 2023

Smart Meetings was in attendance and sent back this report from beyond the horizon, touching on topics like the disruption from artificial intelligence, ever-increasing costs and shrinking teams. The post FICP 2023 Empowered Members for a Future Beyond the Horizon appeared first on Smart Meetings. How fun is that?

Insurance 263

Insurance B2B Conference Retail 263

The Abbi Agency

APRIL 9, 2021

In partnership with Ericka Aviles Consulting and Marketing for Change , we are charged with the goal of aiding The Exchange in executing on its mission to increase the number of insured Nevadans. What is the health exchange? Why should Nevadans pay attention?

Healthcare 246

Healthcare Insurance Consulting Communications 246