The Abbi Agency

MARCH 30, 2021

Odds are, your friend may have visited a website to look at leashes before or after your conversation, and the e-commerce business whose site she visited has utilized her data to find connections in her network who share similar interests. Not really. So what are some of the options available to businesses?

Marketing 200

Marketing Marketing Advertising Website 200

Convene by PCMA

FEBRUARY 13, 2023

The National Restaurant Association Show used industry professionals and past attendees to market the 2020 show. Benefits Over Features Convertize, a company that helps marketers increase sales from their websites using consumer psychology, points out in a blog post that customers care more about benefits than they do about features.

Marketing 98

Marketing Marketing Prospect Affiliate 98

The Abbi Agency

JANUARY 31, 2023

We’re here to help you understand the why behind website analytics, and clue you in about the upcoming switch from Universal Analytics to Google Analytics 4. In 2020, Google released the newest version of their analytics platform: Google Analytics 4 (GA4). KEY USES FOR WEBSITE ANALYTICS 1. Don’t you dare!

Website 26

Website SEO Public Relations Platform 26

The Abbi Agency

JANUARY 31, 2023

We’re here to help you understand the why behind website analytics, and clue you in about the upcoming switch from Universal Analytics to Google Analytics 4. In 2020, Google released the newest version of their analytics platform: Google Analytics 4 (GA4). KEY USES FOR WEBSITE ANALYTICS 1. Don’t you dare!

Website 26

Website SEO Public Relations Platform 26

Convene by PCMA

OCTOBER 22, 2021

With all the ingredients of a great storyline, the BEST in Baking program allowed IBIE to create compelling promotional content for the show’s website, videos, on-site lounge, and more; garner robust media attention, including that elusive pre-show press; and attract valuable sponsorships. Courtesy Flowers Foods).

Sustainability 98

Sustainability Public Relations Events Event Marketing 98

DCI

JUNE 14, 2021

A closer look, however, reveals which PR realities have changed since March 2020, and how we’re all coping with them. Only in 2022 might we see those travel PR budgets return but for the foreseeable future, public relations efforts are building back the tourism industry with fewer resources, and that’s just the way it is.

Travel 69

Travel Travel Media Public Relations 69

Bizzaboo

DECEMBER 4, 2023

This collaborative planning ensures that marketing efforts, such as social media campaigns, email marketing, and advertising, are geared toward attracting attendees and generating qualified leads for the sales team. They are responsible for social media outreach, email marketing, and public relations. from 10.2%

B2B 59

B2B Event Planning Conference Logistics 59