DCI

JULY 25, 2022

In the summer of 2020, the death of George Floyd sparked a movement that has reverberated throughout every community and industry in the U.S. As we reflect on the past two years, five themes emerged as action items for economic development organizations and destination marketing organizations to consider in their DE&I efforts. .

Public Relations 70

Public Relations Organization Tourism Tourism 70

The Abbi Agency

DECEMBER 2, 2021

So when our client came to us about the establishment of this fund, TAA was on board with coming up with an authentic PR approach that related to the emotions of our audiences. When international travel shifted in 2020, travelers everywhere were searching for unique destinations that gave them a global experience.

Banking 130

Banking SEO Audience Sustainability 130

Convene by PCMA

MAY 26, 2022

A hospitality and tourism industry veteran with more than 15 years of experience, Li previously worked for NYC & Company from 2017-2020. She returned to the organization in February after nearly three years at the Long Island CVB. A lifelong resident of New York, Boylan started her career with NYC & Company in 2013.

Public Relations 52

Public Relations Hospitality Sports Incentives 52

DCI

JUNE 14, 2021

A closer look, however, reveals which PR realities have changed since March 2020, and how we’re all coping with them. Destination marketing organizations worldwide dropped both their agencies and employees who worked to promote them given that travel was at a standstill. Sort of, at least. Bye-bye budgets. Big news for small groups.

Travel 69

Travel Travel Media Public Relations 69

Convene by PCMA

OCTOBER 22, 2021

When considering our role in fostering sustainability, event marketers and show organizers often target the low-hanging fruit: reducing or eliminating paper and plastic, instituting recycling programs, donating leftover food and supplies, and maybe even minimizing emissions by working with local vendors. Let’s think outside the recycling bin.

Sustainability 98

Sustainability Public Relations Events Event Marketing 98

Bizzaboo

DECEMBER 4, 2023

of organizers point to in-person events as their top marketing channel , it’s time for businesses to listen, invest, and innovate. In-person conferences and events are the most impactful marketing channel, which means event organizers need the bodies, buy-in, budget, and tools to execute unforgettable experiences. from 10.2%

B2B 59

B2B Event Planning Conference Logistics 59

Bizzaboo

JANUARY 10, 2024

of event organizers believe that events are the most critical marketing channel for achieving business goals, and 75.9% of organizers believe in-person conferences will become increasingly critical to their organization’s success in the coming years! According to The state of in-person B2B conferences report , 80.4%

Management 98

Management Events Advertising Consulting 98

The Abbi Agency

JANUARY 31, 2023

In 2012, Google Analytics released a version of this platform called Universal Analytics (UA), which revolutionized the practice of collecting and organizing user data by using a model based on sessions and pageviews (we’ll explain what that means later). Yes, UA lets you view if a customer came to your site from a backlink in earned media.

Website 26

Website SEO Public Relations Platform 26

The Abbi Agency

JANUARY 31, 2023

In 2012, Google Analytics released a version of this platform called Universal Analytics (UA), which revolutionized the practice of collecting and organizing user data by using a model based on sessions and pageviews (we’ll explain what that means later). Yes, UA lets you view if a customer came to your site from a backlink in earned media.

Website 26

Website SEO Public Relations Platform 26