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Building a Successful Social Media Marketing Campaign

Solimar International

Social media plays a massive role in traveler decision. Learn what makes a successful social media marketing campaign. Emerging around 15 years ago, social media platforms have dramatically changed communication and marketing, including the way we both plan and share our travel experiences.

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New Realms, New Ideas: Virtual Reality Tech Is Transforming Events, Experiences

Smart Meetings

Parallel , a partner platform that works in tandem with Bluewater as one, unified support for entirely virtual events, says it isn’t about “[replacing] real-world events,” but extending them. Odyssey , an expansive, in-world virtual meeting platform, is hosting large-scale, entirely virtual conferences within an entirely virtual reality.

Events 279
MICE professionals

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People on the Move

Convene by PCMA

Ushijima first joined the resort in 2015 as director of resort sales, Asia under Irongate, developer of The Ritz-Carlton Residences, Waikiki Beach. In his new role, Doane will oversee all disciplines within marketing, including brand and tactical marketing, public relations, partnerships, social media, and digital platforms.

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Here Are The 22 Best Event Platforms To Use In 2022!

Endless Events

In a world of lockdowns and social distancing, virtual platforms took over the function of event venues (and then some). We saw an incredible surge in event platforms , leaving many event planners confused. Which virtual event platform features to look for? The 22 Best Event Platforms To Use In 2022! The result?

Platform 334
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How to Navigate the Destination Marketing Tech Stack

Crowdriff

There are hundreds of sites and apps (and not to mention user-generated content on social media) out there that help inspire travelers. In fact from 2015 to 2016, there was an 87% growth in marketing technology. But on the flip side, us marketers have more tools than ever to help us stand out.

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Friends don’t let friends give away their content

Conferences that Work

Friends don’t let friends give away their original content to third-party platforms. Let me be clear, by all means share your content for free on any of the gazillion social media platforms available. Will social journalism survive? I’ve been saying this for years, but do people listen? Get the picture?

SEO 50
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DMO Marketer Profile – Riley Forman

Crowdriff

Connect Media provides content generation, distribution and management, brand development, brand communications and online identity management to the tourism industry. The Fraser Canyon website and campaign was ahead of its time when it comes to integrating social media into promoting tourism. View this post on Instagram.