A travel brand’s guide to building a campaign around Instagram content
Crowdriff
FEBRUARY 1, 2019
Now more than ever, user-generated content is taking center stage in successful travel and tourism marketing campaigns. But what does it actually look like to build a campaign around relevant and beautiful UGC? So think of this as your UGC campaign planner. For example, Tourism Toronto may want to track #YYZ or #tiff.
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