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3 Steps to Encourage Customer Advocacy of your Tourism Experience Online

Tourism eSchool

3 Steps to Encourage Customer Advocacy of your Tourism Experience Online. Did you know that word of mouth marketing is one of lowest cost AND most effective forms of advertising for your tourism business or destination? Develop your tourism experience (from Destination New South Wales). By Rebecca White.

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Unpacking Sustainable Tourism Certifications – What do they mean and are they effective?

Solimar International

Sustainable Tourism Certification: Steps and Benefits In this modern era, where responsible travel is becoming more popular, the way we travel is changing significantly. This shift in traveler behavior is closely linked to the growing awareness of global environmental and social issues.

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Gen Z Travel Trends: Why Destinations Should Cater to a New Generation

Solimar International

Tourism is a constantly changing industry that works best when it can anticipate and adapt to new trends amongst tourists. It’s in the best interest of destination management organizations (DMOs) to frequently engage in tourism planning , and to consistently navigate changing trends and adjust to new demographics.

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Our top 7 marketing tactics for ALL tourism businesses

Tourism eSchool

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. Developing a targeted customer relationship management plan is the most effective way to increase repeat customers.

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Top 10 Travel Trade Events Worth Visiting in 2024

InEvent

Even as technology advances and interactions between people mostly occur online, B2B fairs in the tourism industry play a key role. In this article, we will list the most important tourism fairs and exchanges in … Post Top 10 Travel Trade Events Worth Visiting in 2024 showed as first in InEvent Blog.

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Top 10 Travel Trade Events Worth Visiting in 2024

InEvent

Even as technology advances and interactions between people mostly occur online, B2B fairs in the tourism industry play a key role. In this article, we will list the most important tourism fairs and exchanges in … Post Top 10 Travel Trade Events Worth Visiting in 2024 showed as first in InEvent Blog.

B2B 52
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How has Social Media Changed the Tourism Industry?

Solimar International

The tourism industry looked very different merely 10 years ago. At that time, widespread internet usage had already wildly changed the landscape of the industry, increasing customer autonomy from the days of travel agency appointments and packages. Read on to learn the history of how social media changed the tourism industry.