Tourism eSchool

NOVEMBER 22, 2020

15 Ways to Evolve Your Destination Visitor Guide in 2021. A destination visitor guide is an important marketing and visitor servicing tool for many of the destinations we work with. What experiences in your destination are they most interested in? By Rebecca White. Published on November 23, 2020.

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Tourism eSchool

DECEMBER 10, 2022

When used correctly, hashtags are a fantastic way to get your awesome photos, videos and blogs in front of new ideal customers. Common hashtags include: Destination specific: Such as #seeaustralia, #southaustralia, #margaretriver, #melbourne, #bondibeach. Experiences: General categories such as #food, #wine, #nature, #wildlife.

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Tourism Tourism Social Media Media 52

Crowdriff

MAY 31, 2017

That’s the strategy of Visit Pittsburgh, the destination marketing organization tasked with replacing the old Steel Town image with the reality of an exciting urban city on the rise. asks Molly Allwein , the Digital Marketing Manager at Visit Pittsburgh. “We’re ” Leveraging user-generated content on the blog.

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Social Tables

MARCH 10, 2021

” The course curriculum centers around various themes, including intimate, micro and destination weddings; wedding styling; business and marketing; floral design; and more. Topics covered include everything from the wedding timeline and staying within budget to project management strategies and wedding planner marketing tactics.

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Crowdriff

JUNE 26, 2017

com , features both a video blog about the project and actual footage gathered by sheep. The effort, explains Højgaard, was largely a marketing ploy to get Google and the rest of the world’s attention, rather than an actual effort to map the island using sheep. . Sheep is something we had in our destination, that told the whole story.

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Crowdriff

JUNE 20, 2017

We have a very tapped-in local community; they’re very eager to share with us,” said Nisha Tuli, the Senior Content Marketing Manager for Travel Manitoba. “I The destination marketing organization appreciated one of its regular social media contributors so much that they recently hired him as an in-house digital content specialist.

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Open Destinations

OCTOBER 4, 2019

All businesses, no matter the industry or market they operate in, share an aim to grow their revenues. When a new customer chooses an Open Destinations product or service, growing their revenue is nearly always a key objective for the project. The Itinerary Builder is all about increasing speed to market. Yield Rules.

Booking 52

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AltexSoft Travel

JANUARY 30, 2023

In this blog post, we’ll show you how to implement and take advantage of a closed user group strategy. customers who have been with the company for a certain amount of time or who frequently interact with the company’s social media or email marketing campaigns). Marketing efficiency. What is a closed user group?

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Crowdriff

SEPTEMBER 25, 2017

While most destination marketing organizations focus their efforts on specific demographics, Nelson and Kootenay Lake Tourism doesn’t really look at where you’re from, how old you are, your interests or your tax bracket. A destination catered to a very specific psychographic. “It’s

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Crowdriff

FEBRUARY 23, 2017

“What is there to do in [your destination]?”. For travel marketing, micro-moments present an opportunity for DMOs to provide travelers with inspirational images that motivate them take the next steps in planning their adventure. Micro-moments are fast and fleeting – so the answers need be easy for customers to access and digest.

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Crowdriff

JUNE 28, 2018

When it comes to using social photos and videos in marketing, it can be tricky trying to figure out what’s “ok” to do and what’s not. This includes: Embedding a Tweet or Instagram photo onto your blog (by copy and pasting the direct link), like below: View this post on Instagram. “How do user-generated content rights work?”.

Marketing 52

Marketing Marketing Social Network Automation 52

Endless Events

OCTOBER 19, 2018

That’s right – by reading insights shared by industry experts on their blogs, of course! After all, event industry blogs are accessible, provide information about events from around the globe and cover every aspect of event planning. We’re bringing you 40 of the best event industry blogs from across the globe. Eventbrite.

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Tourism eSchool

SEPTEMBER 23, 2021

Key Benefits of Passion-Interest Marketing. People who travel for passions also have a greater affinity for the place, people, and the impact of their stay due to their connection to the destination. Having an exhaustive list of the experiences within your destination is a key piece of intel a marketer needs to sell a destination.

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Convene by PCMA

MARCH 4, 2024

Attendee Value Proposition At least 60 percent of your meeting’s direct expenses should be earmarked for categories that are additive to the attendee experience — a benchmark that comes from Convene ’s latest Meetings Market Survey. That would be cheating.) Dave Lutz, CMP, is managing director of Velvet Chainsaw Consulting.

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Tourism eSchool

DECEMBER 20, 2022

Key Benefits of Passion-Interest Marketing High Yielding Visitors. People who travel for passions also have a greater affinity for the place, people, and the impact of their stay due to their connection to the destination. Whilst these passion points are niche, but are no means insignificant. Conscious Visitors. Conscious Visitors.

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Tourism eSchool

OCTOBER 9, 2021

One digital marketing opportunity that all tourism businesses must optimise is your Google My Business Listing. We know that word of mouth marketing, and online reviews are the most trusted form of marketing, so it makes sense to build up your Google My Business reviews. By Paige Rowett. Published on October 10, 2021.

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Management Publishing Tourism Tourism 91

Solimar International

AUGUST 22, 2023

Farms engaging in agritourism often fall into the smaller-scale, organic category. Wwoof ) Farm Shops and Markets Events (concerts, team building) Agritourism, particularly when farms use regenerative agriculture and other sustainable practices, can promote sustainable development across the globe.

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Benefits Sustainability Culture Promotion 80

The MICE Blog

SEPTEMBER 27, 2023

There’s a lot happening in Stuttgart right now, especially in its transformation into a leading destination for sustainable events. The city promotes public transport by offering free tickets to attendees who book their hotel stays through Stuttgart Marketing. Additionally, Stuttgart has efficient road networks.

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Tourism eSchool

SEPTEMBER 17, 2021

So, if you are getting negative reviews in any online platform, this means a lower position in that product category for your area, less chance of featuring in an organic search result of that platform, which leads to missed bookings or visitors for your tourism experience. Ensure your business name correctly reflects your product offering.

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Tourism Tourism Online Banking 52

Tourism eSchool

MARCH 3, 2021

Successful visitor centres understand their centre is one of many touch-points that visitors are accessing to learn more about how to experience the destination. How can we work hand in hand with our Regional/Local Tourism Organisations to better market and service our Visitors across their travel purchase journey? Offer a Wow!

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Retail Social Media Website Tourism 98

AltexSoft Travel

AUGUST 18, 2023

With the strategic acquisition of Tourico Holidays and GTA wholesalers, Hotelbeds expanded its portfolio to encompass over 300,000 hotels across 200 destination countries. For hoteliers, Hotelbeds serves as a bridge to a vast network of over 71,000 travel buyers spanning more than 150 source markets globally. Content synchronization.

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Crowdriff

OCTOBER 22, 2017

Now, more and more marketers are starting to realize the weight all this authentic customer content carries, and the strength it adds to their marketing. We wrote this comprehensive guide to share the insights we’ve gained to give you a solid understanding of UGC marketing. UGC marketing examples.

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Social Media B2C Website Media 52

AltexSoft Travel

JANUARY 13, 2022

Influenced by the need to control their COVID exposure and having to travel only locally, people have unknowingly shifted the accommodation market share. In this article, we’ll cover the alternative accommodations (AA) market, explain the back-office components of AA distribution, and give tips on growing your vacation rental presence.

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Booking Banking Website Platform 52

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing? Therefore, it deserves to be marketed in its own unique way.

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Event Marketing Marketing Marketing Social Media 40

Social Tables

MAY 14, 2019

A great destination choice can increase attendance by as much as 80% according to a recent study ! Plus, something like say, digital marketing might not exactly be your forté. Marketing experts can help you put together a cohesive strategy spanning a mix of channels, so you can extend your reach and attract people to your event.

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SEO Proposal Sponsors Events 141

AltexSoft Travel

FEBRUARY 15, 2022

We’ve touched on the topic of website localization earlier, and in this article, we want to dive deeper into the technicalities of an adaptation process and share our experience of adjusting travel platforms to foreign markets. Amenities and ticket attribute categories in Routehappy. But first, let’s briefly recap the basics.

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Website Travel Travel SEO 52

AltexSoft Travel

JUNE 9, 2023

Types of language models Language models come in two main categories: statistical models and those based on deep neural networks. We’d say, “Here’s our list of destinations, and we want you to answer in this specific format. Statistical language models leverage data patterns to make predictions about word sequences.

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