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4 Ways to Add Value to Sponsorship Packages

Stova

Consider tools like digital badges, mobile event apps, wayfinding apps, and digital signage. People opt for a self-serve, online approach when booking travel, ordering meals, buying concert tickets, registering for events, and more. Why not give them similar consumer-style convenience when sponsoring events?

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Event Technology: The Ultimate Guide for 2024

Bizzaboo

Event promotions were limited to mediums like print, direct mail, cold calling, and word of mouth. Fast and personalized post-event follow-up was nearly impossible without automation. Building websites, increasing event registrations, and promoting email are all possible thanks to event technology.

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6 Trade Show Marketing Strategies to Skyrocket Leads and Conversions

Stova

With real-time trade show technology , you can follow up with your best leads during the event. They can use the event app and arrange to reconnect over coffee before the show ends. Post-event, reach out immediately and show prospects you heard what they had to say. Let’s say two attendees meet at the opening celebration.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

Example: Someone becomes known to your company by submitting their information to download an ebook. Then, they view an on-demand webinar and attend an event. In this scenario, only the event will receive credit for the return generated. Like the first-touch model, the last-touch model is relatively easy to implement.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

Event Staff Reporting, Event Management Software. Increase Event App Engagement. # of Event Community Check-ins. # of Event App Downloads. Event Management Software. of Event Hashtag Mentions. Event Management Software, Social Media Analytics Platform. Pre-event Survey.

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Event Technology: The Ultimate Guide for 2023

Bizzaboo

Event promotions were limited to mediums like print, direct mail, cold calling, and word of mouth. . Fast and personalized post-event follow-up was nearly impossible without automation. Building websites, increasing event registrations, and promoting email are all possible thanks to event technology.

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The Definitive Guide to Experiential Marketing 2023

Stova

Fully integrated event management software platforms offer so much technology for experiential marketers, like wearables with NFC or RFID technology, mobile event apps, event badging and printing, facial recognition, data collection, and so much more. Key Takeaway: What’s Missing?