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Technology Buying Guide for the New Event Landscape

MeetingsNet

A Total Event Program includes all the events, large and small, internal and external, that an organization hosts and attends to reach and engage their prospects, customers, and employees. The new multi-audience, multi-format, and increasingly digital landscape is causing organizations to rethink the technologies they need to be successful.

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4 Ways to Add Value to Sponsorship Packages

Stova

You’ll discover: Sure-fire tips for packages to endear your sponsors to attendees Innovative tools that make it easy for prospective partners to say YES! Sponsors can make the most of fresh insights to deepen their understanding of prospects and move them along in their buyer’s journey. Put sustainability front and center.

MICE professionals

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6 Trade Show Marketing Strategies to Skyrocket Leads and Conversions

Stova

The right shows attract your best customers and prospects. Attend shows that attract your best prospects. Analyze the crowd, size of the qualified audience, and estimated cost per qualified attendee. Finally, based on your research, create a list of trade shows that best fit your marketing goals, budget, and target audience.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

These goals will vary depending on the type and format of the event, the target audience, and the departments and stakeholders involved. Example: Someone becomes known to your company by submitting their information to download an ebook. They enable businesses to manage relationships with current and prospective customers.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

These goals will vary depending on the type and format of the event, the target audience, and the departments and stakeholders involved. of Prospects Added to Database. # of Prospects Added to Pipeline. # Example: Someone becomes known to your company by submitting their information to download an ebook.

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Top Tourism Marketing Posts of 2018

Crowdriff

Rather than broadcasting to a general audience, Visit Indy now creates digital content that speaks directly to each of their specific visitor types; history buffs, nature lovers, and romantics, to name a few. Download our tourism marketing Ebook: 500+ Tourism Facebook Ad Examples From America’s State DMOs. Here’s what’s new: 1.

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Cold Prospecting Via Smart Cold Email Outreach

Gavel International

Reading Time: 8 minutes Cold Prospecting (Part 1 of 3). Prospecting is, of course, necessary for organizations to find new business. However, prospecting is hard work. In fact, nearly half (42%) of sales professionals state that prospecting is the most challenging part of their job. (1) 13) Ponder this for a moment.