Advanced Travel and Tourism

JULY 7, 2021

Some only utilize one platform and stop there. There are so many ways to reach potential travelers with video and inspire them to visit your location. A distinct creation and deployment plan will reach your audience where they spend the most time online. For most people, those places include video platforms. Chromecast.

Marketing 246

Marketing Marketing Social Media Advertising 246

The Abbi Agency

NOVEMBER 16, 2022

Sustainable tourism is a practice that counteracts the social and environmental impacts associated with travel. This concept of travel requires buy-in from all relevant stakeholders, including tourism offices, business owners, lodging partners and locals, as well as strong political leadership to enact sustainable policy.

Sustainability 130

Sustainability Media Travel Travel 130

Traveler's Q

DECEMBER 14, 2023

In today’s digital age, having a strong online presence for your event is crucial in reaching out to a wider audience and boosting attendance. This includes identifying your target audience, determining the best platform to reach them, and creating compelling marketing materials.

Website 130

Website Online Social Media Promotion 130

Smart Meetings

SEPTEMBER 23, 2021

Now, companies are taking a harder line on travel. What if travel policies change, and speakers, attendees and sponsors start to cancel? Know your audience. Make sure it stays true to audience needs. You’ll avoid cancellations by people who won’t travel and reduce crowds at the venue to enhance Covid safety.

Speakers 246

Speakers Audience Registration Attendee 246

Endless Events

SEPTEMBER 15, 2021

Now that virtual events are fairly normalized, it’s never been easier to access a global audience. With the power of virtual events, event planners all of a sudden had a chance to reach a larger audience and get their name out there. Zoom, for example, allows translators inside the platform to host breakout rooms.

Virtual Events 317

Virtual Events SEO Events Speakers 317

AltexSoft Travel

JANUARY 30, 2023

As a travel business, it’s not enough to just offer a variety of travel options to your customers. By creating exclusive travel experiences for a select group of clients, you can increase customer loyalty, repeat purchase rate, and revenue. Travel clubs. Members of corporate travel programs. Group travelers.

Benefits 97

Benefits Travel Travel Booking 97

Endless Events

NOVEMBER 16, 2021

I built out the website, started doing all the blogging, and started incorporating digital video in the year 2000. But at the end of the day, if you don’t have the environment and the technology for your audience, you’re not going to succeed,” he adds. ” And then, there are social media platforms.

Technology 317

Technology Technology Event Technology Virtual Events 317

Sojern

JULY 27, 2021

Real-time and historical data, machine learning techniques and a multichannel marketing strategy—that’s the recipe for travel marketer success in a cookieless world. One of the key market shifts that will impact every travel marketers’ future is the demise of the third-party cookie. But that’s not as simple as it sounds.

Marketing 112

Marketing Marketing Advertising Travel 112

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 100

Marketing Marketing Advertising Audience 100

Traveler's Q

SEPTEMBER 28, 2023

When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. A strong brand identity helps differentiate an event from competitors, attract a targeted audience, and build trust and loyalty among participants.

Social Media 130

Social Media Event Apps Sponsors Website 130

The MICE Blog

MARCH 10, 2022

Increasing audience engagement and online event attendee numbers during a pandemic. Champion, Conference and Events Director at the National WIC Association, spoke about how they were able to more than triple the number of their event attendees during the pandemic thanks to the Hubilo platform.

Virtual Events 130

Virtual Events Audience Education Speakers 130

Solimar International

DECEMBER 2, 2022

At that time, widespread internet usage had already wildly changed the landscape of the industry, increasing customer autonomy from the days of travel agency appointments and packages. TV, print, and radio advertisements prevailed as travelers and companies were still adapting to the nascent digital world. The Travel Cycle.

Social Media 98

Social Media Media Tourism Tourism 98

The MICE Blog

MARCH 1, 2022

Wasser-Agenda 21 provides a platform for the stakeholders to meet and exchange about current and future water management challenges, aiming to provide solutions. These two platforms offer opportunities for experts to network and exchange on experiences from practice. Target audience. Served exclusively plant-based food.

Meeting 183

Meeting Transportation Online Regulations 183

Interface Tourism Spain

APRIL 12, 2023

Journalism or influencers: the means of inspiration for travelers All the news Back to newsroom A “battle” that is still debated: journalism or influencers, which is most effective for the communication of a brand? A growing audience Social networks grow exponentially.

Travel 52

Travel Travel Social Network Communications 52

Interface Tourism Spain

JUNE 27, 2022

Instagram, the main social network of inspiration for the Spanish traveller. Through this platform, tourists have the possibility to search, book, advertise and review tourist destinations, hotels and attractions. According to Travellyze, how is the Spanish traveller inspired by Instagram? . All the news Back to newsroom.

Social Network 52

Social Network Networking Travel Travel 52

Sojern

MARCH 18, 2021

Let’s start from the beginning and look at where online travel advertising is now and what we can expect in the future “cookieless world”. The following blogs in the series will share deeper insights into Sojern’s solutions and how you can prepare. . Before, the travel advertising landscape was complicated.

Advertising 97

Advertising Travel Travel Website 97

Traveler's Q

MARCH 7, 2024

This blog will provide you with unique and impactful networking event trends that are taking the corporate world by storm. In addition, this trend is technology-driven, with platforms and tools aimed at enhancing the experience and measuring the success of these micro-networking events. Let’s dive in!

Networking 130

Networking Event Apps Trends Events 130

Tourism eSchool

NOVEMBER 5, 2020

Pre-covid, the destination marketing strategy was centred around social media ( Facebook and Instagram ) (inspiring visitors to dream and plan a trip to the south with dispersal as a core component) and our website , which had a heavy focus on blog content. Almost everything in our plan was adapted on a daily basis.

Website 98

Website Social Media Tourism Tourism 98

Crowdriff

DECEMBER 7, 2016

We’re making all sorts of decisions from where we go for lunch that day all the way to where we choose to travel, based on visuals all the time. Knowing this, brands need to rethink the way they’re connecting with their audiences — to center their marketing around visual content. Brands need to embrace visual influence.

Platform 52

Platform Marketing Marketing Publishing 52

AltexSoft Travel

MARCH 15, 2021

Last year, the clear path the travel industry once had was swept away. This was largely due to the COVID-19 pandemic uprooting the status quo for both international and domestic travel. This article will explain how email marketing software manages to produce winning campaigns for travel enterprises.

Benefits 86

Benefits Marketing Marketing Travel 86

The MICE Blog

MARCH 31, 2022

By introducing the topic of the circular economy to the wider audience and making people aware of its potential to the economy, the organisers contribute to the agenda setting, pushing important and relevant subjects forward and helping to transfer knowledge within society. All aligned in order to keep it most engaging for the audience.

Sustainability 163

Sustainability Speakers Audience B2C 163

Solimar International

NOVEMBER 9, 2021

Travel storytelling must be at the heart of any digital destination marketing strategy. This blog post will elaborate on why storytelling matters, and provide information as to what a DMO should consider when incorporating travel storytelling into their overall digital marketing strategy.

Marketing 98

Marketing Marketing Social Media SEO 98

The MICE Blog

DECEMBER 17, 2020

It offered both online and offline audiences a theoretical and practical glimpse into the world of mixed reality using virtual reality (VR). We are using new platforms, creating new types of events: hybrid, online, luckily also live again in small groups, but we are all attempting to adapt, and we are experimenting without even knowing it.’.

Technology 147

Technology Technology B2C B2B 147

Convene by PCMA

MARCH 8, 2024

Remember, social-media posts don’t have as much permanence as other platforms, so look at these as opportunities to get creative and have some fun. Social-media users expect to be entertained, so you can lean into that by speaking to your audience on a human level, using memes, like the International Builders Show did. Make it a meme.

Social Media 59

Social Media Media Trends Public Relations 59

Endless Events

APRIL 27, 2018

One of the top influencers for the industry was TED which forever changed the speaker-audience format worldwide. And if you want to keep up and be on the top of trends, subscribe to our blog and get new insights delivered regularly to your inbox. Q&A sessions at conferences are a great way to keep your audience engaged.

Corporate Meeting 209

Corporate Meeting Trends Meeting Entertainment 209

Stova

MARCH 28, 2024

What’s the most effective way to anticipate the wants and needs of your audience? Event technology partners who specialize in registration and onsite services sometimes have a survey tool built into their platform. You can also ask where attendees are staying and use the answers to help provide more detailed travel info.

Attendee 59

Attendee Registration Event Apps Audience 59

Solimar International

MAY 23, 2022

The travel and tourism industry is no exception. Technology is driving the way in which travellers are searching, accessing and consuming travel content. According to Wex’s US Travel Trends Report 2019 , technology influences the imagination and preparedness of travellers today – this cannot be overstated.

Marketing 98

Marketing Marketing Social Media Online 98

Solimar International

DECEMBER 1, 2023

In the dynamic landscape of 21st-century tourism, the forces of climate change, social media, and a major post-pandemic travel resurgence are shaping the industry. The art of storytelling now stands as a pivotal tool in captivating the hearts and minds of travelers. How often do you open your social media platforms?

Sustainability 98

Sustainability Tourism Tourism Marketing 98

Bizzaboo

JUNE 21, 2023

Value Event revenue Lead generated Pipeline value Press mentions Attendees Sponsorships Partnerships Cost Flights and travel Lodgings Swag Labor Time Food and drink Event booth/stall Although event profit equals net value – net cost, event ROI equals net value/net cost. The result is the event ROI percentage.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Solimar International

JULY 26, 2022

It arose in the second half of the 1990s, when mass tourism brought an unparalleled change in the travel environment. The Covid-19 pandemic brought about significant change to tourism and tourists’ perception of travel. In this context, TikTok is the future of travel marketing. BLeisure Travel. Gen Z uses TikTok.

Tourism 119

Tourism Tourism Trends Social Media 119

Tourism eSchool

DECEMBER 2, 2022

Digital influencers can be found on numerous platforms, including Social Media (Instagram, Facebook, Twitter, Instagram, Pinterest) and Blogs. First and foremost, you have to be really clear on who your audience is (eg. Social shares – How many times has a video / tweet / blog / influencer content been distributed?

Tourism 52

Tourism Tourism Social Media Website 52

Stova

FEBRUARY 15, 2024

With so many in-person and online options, they need compelling reasons to travel to your event. That’s why we created this blog post highlighting four trends driving our industry forward. The 2024 Global Meetings & Events Forecast by American Express Global Business Travel confirms our industry’s commitment.

Sponsors 59

Sponsors Prospect Automation Trade Show 59

DCI

MAY 26, 2022

Working with big-name influencers and writers for travel publications will always be a winning approach, but DMOs often forget about the home-grown local advocates and media representatives in their own backyards. Their audiences may not seem like the audiences you want to reach – but think again. They Know What Travelers Want.

Media 78

Media Marketing Marketing Social Media 78

Bizzaboo

OCTOBER 11, 2023

Through platforms, event engagement , and networking tools, attendees can connect at the click of a button. ” Choose the Right Event Format and Use Case When planning an event, you must consider the format and type that makes the most sense for your goals, audience, and budget. Event tech also leads to a better user experience.

Event Technology 105

Event Technology Technology Technology Registration 105

Eventtia

OCTOBER 9, 2023

For online events, choose a robust virtual event management platform. For hybrid events or solely online happenings, select and test a virtual platform in advance. Understand your audience. The right event management platform can simplify logistics, foster attendee engagement, and offer valuable data insights.

Event Planning 88

Event Planning Retail Registration Events 88

Bizzaboo

OCTOBER 19, 2022

Although the foundations remain familiar, organizers are now tailoring their approach to suit events with digital and in-person audiences sharing equitable, simultaneous experiences. In the hybrid era, however, sponsorship revenue can easily be a focal business model because virtual platforms can provide enriched data.

Sponsors 98

Sponsors Registration Virtual Events Audience 98

Conferences that Work

AUGUST 30, 2021

Online platforms and tools used. The six meetings used a variety of online platforms and tools: Zoom (used in every meeting), webex , Voice Thread (used for poster sessions), Slack , Whova , Poll Everywhere , QUBES Hub (an online community for STEM activities), Slido , and Google Forms. Online program fatigue.

Online 118

Online Meeting Conference Platform 118