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New Year, New Resolutions for Event Marketers

Convene by PCMA

As such, I will leverage the power of in-market influencers in our international campaigns to effectively localize content, engage prospects, build brand equity and increase conversions. “I

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5 Lessons Strategists Would Share About Digital Paid Media Campaigns, If You Let Them

DCI

For destinations worldwide, it’s clear that traditional advertising – TV spots, printed sponsored content, print ads – are not the way of the future. Digital advertising works because it creates new opportunities for destinations, connecting them to audiences in more engaging and efficient ways. Respect and Revere AI and automation.

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MICE professionals

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Event Types: A Guide to Recruiting Events

Bizzaboo

It’s a much better way to get to know a prospective employee than sifting through hundreds of resumes and applications filled with text. Advertise Your Event. Depending on how many positions you’re trying to fill, it may be worth putting advertising dollars behind your event content to ensure more people see it.

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What Is Direct Mail Marketing And Is It Effective?

Motivation Excellence

There are two main ways to get your direct mail advertising out to people: targeting and saturation. Since they act as the primary points of contact between you and your recipients, it pays to think about the nuances of different options as you attempt to advertise sustainably. What Are Some Direct Mail Marketing Strategies?

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The Ultimate Event Strategy Guide 2023

Stova

This can require specialized technology, as well as apps or software suites that need to be utilized by attendees, advertisers, and sponsors. Event Automation Makes Events Easier 90% of event planning is research. And while that might not be the most exciting prospect, it is the most important one.

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6 affordable digital marketing tools for small businesses

The Abbi Agency

Once you’re up and running, you need to actively market your small business to get in front of more prospective customers, make more sales, and boost your bottom line. There are a number of different avenues, from word-of-mouth to paid advertising. The good news is that you can ease that burden with automation. You aren’t alone.

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The Top US and Canadian Event Management Agencies for 2024

Bizzaboo

Allied Global Marketing Los Angeles, CA With a legacy spanning over 30 years, Allied has evolved from its origins in film advertising to become a global leader in entertainment, culture, and lifestyle marketing. The company advocates for an open, privacy-first advertising ecosystem.