Pádraic Gilligan

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Incentive travel is changing, but is it changing fast enough?

Pádraic Gilligan

by Pádraic Gilligan, Managing Partner, SoolNua & Chief Marketing Officer, SITE More questions than answers Last year at SITE we celebrated the 50th anniversary of our formation in 1973. One takeaway for me after a golden year of celebrating incentive travel excellence was the realisation that, in 50 years, incentive travel hasn’t really changed that.

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Travel deeper, not further – a new model for sustainable incentive travel?

Pádraic Gilligan

Pádraic Gilligan, Managing Partner, SoolNua and Chief Marketing Officer, SITE Turning Adversity into Opportunity Late of Lonely Planet, Oliver Smith found himself out of a job due to the pandemic. He quickly turned adversity into opportunity by visiting ancient pilgrim sites in the UK, eventually monetising his experiences in the form of a new publication, Read more » The post Travel deeper, not further – a new model for sustainable incentive travel?

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Why incentive travel professionals should follow Irish farmers by adapting to, and adopting AI

Pádraic Gilligan

Pádraic Gilligan, Chief Marketing Officer, SITE & Managing Partner, SoolNua AI is not new on the Wild Atlantic Way AI is not at all new in Ireland, at least not along the Wild Atlantic Way or in Ireland’s Hidden Heartlands. Since the 1940s, it has been a thing in rural Ireland where I have deep. Read more » The post Why incentive travel professionals should follow Irish farmers by adapting to, and adopting AI appeared first on padraicino.

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On-time connections in Switzerland & SITE’s Incentive Summit Europe

Pádraic Gilligan

Pádraic Gilligan, Chief Marketing Officer, SITE & Managing Partner, SoolNua 05:50 Andermatt to Göschenen It was graveyard still, and pitch dark. Amy, Marina and I left the Radisson Blu and made the short journey on foot to the train station at Andermatt. Despite the altitude and the season, there was no early morning chill, validating. Read more » The post On-time connections in Switzerland & SITE’s Incentive Summit Europe appeared first on padraicino.

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Naviva from Four Season: the future for luxury travel and high end incentives

Pádraic Gilligan

by Pádraic Gilligan, Managing Partner, SoolNua Marketing Ultra-lux travellers, high net worth individuals and incentive travel qualifiers now define luxury as authenticity and seek out travel experiences that evoke emotions, stir up stories and trigger personal transformation. Naviva in Punta Mita, Mexico is a brand new concept from Four Seasons that’s already delivering on all.

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Do U.S. incentive planners care enough about sustainability?

Pádraic Gilligan

Padraic Gilligan, Chief Marketing Officer, SITE & SITE Foundation Divided by a common language When I reflect on the content of some recent conferences, webinars and podcasts, I’m reminded of George Bernard Shaw’s much quoted comment about the US and Great Britain being “two countries divided by a common language”. The great divide, this time, Read more » The post Do U.S. incentive planners care enough about sustainability?

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The Boca Raton – the total resort experience

Pádraic Gilligan

by Pádraic Gilligan, Chief Marketing Officer, SITE & Managing Partner, SoolNua Marketing SITE Classic at Boca Raton – discover 1 The Boca Raton Museum of Art is a cultural treasure of human proportions, not at all intimidating, or full of its own self-importance, the way some galleries can be. It’s located in downtown Boca Raton, Read more » The post The Boca Raton – the total resort experience appeared first on padraicino.

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